| Papers [211-225] of 13732 :: [Page 15 of 916] | | Go to page : <— 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 —> | |
|
|
Globalization Impact on Feminism, 2008.
This paper discusses the implications of the current paradigm shift that feminism is undergoing in response to the processes of globalization.
1,223 words (approx. 4.9 pages), 8 sources, APA, $ 41.95
»
Click here to show/hide summary
Abstract
This essay examines the implications of globalization for feminism, including the "paradigm shift" that some scholars perceive feminism is undergoing in response to globalization. It also considers the kinds of issues to which feminist analysis is being challenged to pay attention. The writer notes that globalization has imposed new pressures on feminism, and feminism has responded by generating new types of feminism and new paradigms. The writer concludes with the hope that it is possible to construct a transnational feminism that is at the same time not hegemonic, one that respectfully incorporates and listens to the various discourses, yet somehow manages to build enough common ground to enable global feminists to work cohesively together.
From the Paper
"In like vein, Seyla Benhabib proposes building solidaristic communities in which we can acknowledge each other's diverse and multiple identities, while at the same time we can listen respectfully to each other, acknowledging the many strands that comprise our identities. In this way, there is hope of building up a respectful form of global feminist solidarity that can work to counter the most destructive forces of globalization. For example, there could be a site for a global community of feminists that oppose the depredations of the planet currently being unleashed by transnational corporations.
"Clearly, this new way of looking at feminism may be seen as a substantial paradigm shift."
| |
|
Customer Relationship Management (CRM), 2008.
This paper discusses the information systems aspect of customer relationship management (CRM).
1,760 words (approx. 7.0 pages), 12 sources, APA, $ 56.95
»
Click here to show/hide summary
Abstract
This paper discusses customer relationship management (CRM) across industry in general. The historical development within the call center environment is first examined and then its adoption by other industries in order to capitalize more effectively on customer data is examined. The paper concludes that data and data management is increasingly at the core of CRM functionality.
Table of Contents:
Executive Summary
Overview
High-Level Description
Business Strategies
Users of the Systems
Detailed Description
Applications
Success
Failure
Conclusion
From the Paper
"The consumers of CRM applications and technology are primarily larger firms with more than 500 employees and typically operating in more than one market. The popularity and ease of installation of many lesser known CRM applications has meant that almost any firm of any size can install and apply CRM to one degree or another with the only primary difference between them and larger companies being the degree of integration achieved across platforms and across the organization."
| |
|
Buffett's Leadership Style, 2008.
A discussion of Warren Buffett's successful leadership and investment strategies.
2,288 words (approx. 9.2 pages), 9 sources, MLA, $ 70.95
»
Click here to show/hide summary
Abstract
The paper utilizes J.M Kouzes and B.Z. Posner's framework of leadership to consider the leadership qualities and leadership style of Warren Buffett of Berkshire Hathaway and other corporations. The paper describes Buffett's childhood and entry into the business world. The paper explains Buffett's methods and his philosophy of how to value an investment.
From the Paper
"Buffett was born in 1930. As a child, Buffett already showed himself to be ambitious--he was an enthusiastic and industrious paper boy for the Washington Post, trying to cover more than one route at the same time, and he also made money by collecting and selling lost golf balls. His interest in finance was also apparent extremely early in his life when he started playing the stock market with one of his sisters when he was eleven. When he was twelve, he was betting on horses, and by high school he had started a business (pinball machines) with a friend, a business which earned him fifty dollars a week. By graduation, he not only owned his own business, but he also had purchased forty acres of Nebraskan farm land with his profits."
|
| Term Paper # 103646 |
temporarily unavailable
|
|
|
|
Hotel Recommendation for Coca Cola Conference, 2008.
An analysis of the advantages, costs and services offered by the Westin Peachtree Plaza, Atlanta (WPPA) as a location for the 7th Annual Sales Conference for Coca Cola.
1,246 words (approx. 5.0 pages), 4 sources, MLA, $ 42.95
»
Click here to show/hide summary
Abstract
This paper reviews the Westin Peachtree Plaza, Atlanta (WPPA) as a location for the 7th Annual Sales Conference for Coca Cola. It analyzes all the advantages of choosing this location. It then provides a competitive analysis that discusses the available options, cost, location, and service offered by WPPA in order to understand why it was the logical choice of venue.
Table of Contents:
Introduction
Background
Proposal: Recommendation of Westin Peachtree Plaza, Atlanta
Why Choose Atlanta, Georgia?
Strategic Advantages of Westin Peachtree Plaza Hotel: A Critical Review
From the Paper
"WPPA has the best overall physical capacity for the conference. It has the largest available square footage, and was available on the date of the conference. Similarly, there are adequate accommodations for guests that will need to stay overnight, and or other individuals who prefer to stay at the hotel for the duration of the conference. The facilities are exquisite and offer a particular ambiance that is relevant to the overall Coca Cola image. The conference room at WPPA is also connected to the Hotel (in some cases, like the Sheraton, the executive suites were across the street); the hotel is close to the airport and the Coca Cola headquarter offices, so there are no access issues that are overwhelming or bothersome."
| |
|
Influence of Advertising, 2008.
This paper studies the influence of advertising on the public.
2,500 words (approx. 10.0 pages), 13 sources, MLA, $ 75.95
»
Click here to show/hide summary
Abstract
In this article, the writer notes that evaluating the influence of advertising on the public is a very important aspect of business in today's intensely competitive global market. The writer points out that businesses spend hundreds of millions of dollars on advertising in order to establish and maintain a customer base and therefore need to know whether their huge advertising budgets are producing effective results. The writer maintains that unfortunately for advertisers, the public is becoming increasingly resistant to ads, so the advertising industry is struggling to develop new marketing approaches which can promote products without alienating consumers.
From the Paper
"In more general terms, inducing a positive mood in consumers and generating a positive affective response have been found to increase favorable attitudes toward the ad. Numerous studies have indicated that the time consumers spend viewing an ad, and their attitude toward the brand being advertised, directly influence their behavior and can produce positive reactions.
"Regulatory fit is always important in advertising and marketing, for consumers make different purchasing decisions depending upon their specific wishes and needs. The reliability of a product may be the primary consideration for one consumer, while another customer may consider the design of the product to be the most important factor."
| |
|
Southwest Airlines, 2008.
An analysis of the relationship between Southwest Airlines and its substitutes.
906 words (approx. 3.6 pages), 4 sources, APA, $ 32.95
»
Click here to show/hide summary
Abstract
This paper focuses on the idea that with the relationship Southwest Airlines has with substitutes, profits can be gained by pricing strategically across business and economy classes. The hypothesis examined is that Southwest focuses more on price discrimination, and has a clearer price difference between the two classes. It contends that by increasing airfare for the business class and continuing with the low price model for the economy class, Southwest would also be expanding its opportunity and increasing its revenue.
Outline:
Introduction
A Model of Price Discrimination: Opportunities Related to Substitutes for Southwest Airlines
From the Paper
"Price elasticity of demand refers to the percentage in quantity demanded due to a percentage change in price (McConnell, Brue, and Barbiero, 2002, p 145). If demand is highly elastic as it is for casual travelers, lower prices will cause total revenue for Southwest to increase. Look at Figure 1 below; even though price decreased by a smaller amount, movement from P2 to P1, the quantity demanded increased by a very large amount, Q2 to Q1 [compare the red and blue areas to see the difference]. So the recommendation based on the opportunity related to the closeness of substitutes is that Southwest Airlines continues to keep prices low for the casual travelers."
| |
|
Security and Control of Health Data, 2008.
An analysis of the purpose and components of the Hillsdale Hernia Clinic's new electronic health record.
1,472 words (approx. 5.9 pages), 5 sources, APA, $ 48.95
»
Click here to show/hide summary
Abstract
This paper discusses the new electronic health record that the Hillsdale Hernia Clinic plans to implement. It describes the new security program and its components, as well as security and control standards. The paper also discusses the purpose of the new program and describes at what stage the new electronic health record will be considered to be effective.
Table of Contents:
Introduction
Security Organizational Structure
Order Entry and Reporting
Pharmacy System
Online Dictated Reporting
Technological Controls
Policies and Procedures
Conclusion
From the Paper
"Dictated reporting is a form of data entry and is intended eventually to be transcribed. Dictated reporting is easily available to all other users simply by listening because vocal sounds are recorded and then converted into digital format (LaTour & Eichenwald, 2002). Through use of a phone or microphone, the clinician enters digits which signify basic information related to identification. The computer digitizes the person's voice for later transcription. In online dictated reporting the most pertinent information is always presented first. The work of transcription is often shared among several individuals but information is coded. As well as the digital version there also is a print copy which is sent to other areas. Rather than the current method of dictation, attempts are now being made to use the PC as the recording device. In addition, because of voice recognition technology, the need for transcription is being eliminated. Another feature which enhances security of this dictated information is that dictated reports are always required quickly and are attached to the patient record within a set timeframe (LaTour & Eichenwald, 2002)."
| |
|
The Water Bottle, 2008.
This paper is a Prown's object analysis of a cultural artifact, the typical water bottle.
2,200 words (approx. 8.8 pages), 11 sources, MLA, $ 68.95
»
Click here to show/hide summary
Abstract
This paper explains that water bottles, designed to hold water and any sort of liquid, come in a variety of shapes, sizes and even methods of use. The author points out that, while water bottles originally may have been developed for athletic purposes, they now have become both a fashion statement and a convenience item. The paper states that the water bottle as a cultural artifact is an important element of a greater cultural development called commoditization. The author suggests that, in analyzing the water bottle as a commodity and as a cultural relic, it is best to rely on a qualitative methodology, which will allow the researcher to approach this topic from an phenomenological perspective rather than a deterministic, quantitative perspective that might obscure the fact that actual people use water bottles in a myriad of ways and for a number of diverse purposes. The paper includes a colored picture of water bottles.
Table of Content:
Description
Substantial Analysis
Content
Formal Analysis
Deduction
Sensory Engagement
Intellectual Engagement
Emotional Response
Speculation
Theories & Hypothesis
Program of Research
From the Paper
"The water bottle is a work of architecture as much as it is an item of convenience. In architecture, form and function are uniquely inter-related and in design related specialties that must pay attention to this relationship, how the designer melds these two attributes is critical to the final appearance and practicality of the item in question. For the water bottle, it can be seen that function follows form. The most important attribute of the typical water bottle is the manner in which it holds water and how easily it can be grasped by the human hand without any form of manual assistance in the form of another individual or a lifting device such as a strap or a handle."
| |
|
The New Politics of Consumption, 2008.
An analysis of the arguments presented in "The New Politics of Consumption. Why Americans Want So Much More Than They Need" by Juliet Schor.
1,077 words (approx. 4.3 pages), 2 sources, MLA, $ 37.95
»
Click here to show/hide summary
Abstract
This paper discusses the high level of consumption in the United States. It argues that over-consumption has now risen to a level where it is having a negative impact in many ways and the paper discusses these effects. The paper focuses on the article by Juliet Schor, "The New Politics of Consumption. Why Americans Want So Much More Than They Need."
From the Paper
"To remedy this unfortunate situation, Schor suggests that we engage with a new politics of consumption. This new politics should embrace seven new principles. These are a right to a decent standard of living; quality of life rather than quantity of stuff; ecologically sustainable consumption; democratize consumption practices; a politics of retailing and the "cultural environment;" expose commodity "fetishism;" and a consumer movement and governmental policy. The last-mentioned would include a strong consumer movement that would influence governments to implement the preceding six principles."
| |
|
Government Regulation of Business, 2008.
This paper argues positions for and against government regulation of business.
1,960 words (approx. 7.8 pages), 3 sources, MLA, $ 62.95
»
Click here to show/hide summary
Abstract
This paper explains that government regulation of commerce in the United States traces back to the first draft of the Constitution, which gives the federal government power to regulate interstate commerce. The author points out that the power of regulations of businesses allows the federal government to act on behalf of the public and provide protections for individuals who cannot manage on their own without collective support. The paper stresses that, far from being evil and ineffective, appropriate government regulations can have many positive effects such as reducing corporate excess and increasing accountability in the business world. The author underscores that, unfortunately, the presence of a regulatory agency or legislation is no guarantee of the successful achievement of that goal. The paper also argues that any regulation leveled at the business community is ultimately borne by the consumers who patronize those businesses and negatively impact innovation in products by raising costs for businesses.
Table of Contents:
Consumers and Businesses Benefit from Government Regulation
Government Regulation Harms Businesses
From the Paper
"The reality is that the government is, by and large, an obstacle to increased prosperity and economic growth in industrialized nations. The traditional view of regulations is that it is the primary weapon or tool that the government has in its efforts to rein in the excesses of the business community. This attitude posits that business and commerce is somehow opposed to the interests of the public and that the government can act as a kind of "white knight" to protect the public and champion their interests in the face of corporations and businesses intent only on improving their bottom line and increasing profits."
| |
|
Healthcare Governance Interviews, 2008.
A discussion of interviews with the Director of Record Services and the Director of Medicare/Medicaid Billing at the Vanderbilt Medical Center.
1,010 words (approx. 4.0 pages), 3 sources, APA, $ 35.95
»
Click here to show/hide summary
Abstract
This paper takes a look at the Vanderbilt Medical Center, one of the State of Tennessee's largest employers, in tandem with its parent organization, Vanderbilt University. Two directors within the Vanderbilt Medical Center were interviewed in relation to their responsibilities, the level of their influence and input into the organization, as well as their general purview of the organization's operations. Comparing the two interviews, the paper concludes that there seems to be a wide disparity in the degree of organizational involvement between these two departmental managers.
Outline:
Organization Overview
Director of Record Services
Director of Medicare/Medicaid Billing
Conclusions
From the Paper
"Vanderbilt Medical Center is budgeting for capital expenses across the spectrum of its operations. In that light, my sense was that not only was Mr. Alvarez apparently given access to the center's top management but he was also a trusted member of its informal advisory committee regarding fiscal policy and management. While his direct departmental responsibilities and tasks were not related to overall center budgeting processes, his input regarding the Medicare/Medicaid payments and services was considered critical to the Vanderbilt Medical Center's ongoing financial viability."
| |
|
Business Communications, 2008.
An explanation of the research done to find a suitable location for a representative convention for Coca Cola.
977 words (approx. 3.9 pages), 6 sources, APA, $ 34.95
»
Click here to show/hide summary
Abstract
This paper covers the research carried out by Coca Cola to find a location in its home market, the U.S., to host its annual sales representative convention held sometime between June and August.
Outline:
Overview
Hotel
City
From the Paper
''The Coca-Cola Company (Coke) is one of the most recognized brands in the world. The company manufacturers, sells, and distributes carbonated beverage drinks such as its flagship product Coca-Cola Classic and a host of other carbonated and non-carbonated beverages. Altogether Coke manufactures and markets more than 400 unique brands and products across the globe in approximately 200 countries and reported sales of more than $23,104m during 2005 with a net profit of $4,872m (Form 10-K). The company's largest competitor is PepsiCo and these two rivals constantly seek market strategies that will give one an advantage over the other. For 2007, Coke is researching a location in its home market, the U.S., to host its annual sales representative convention held during the summer months sometime between June and August. Presently Coke employs a network of 140 sales representatives and related associates that would be attending the scheduled meeting."
| |
|
Case Study: Lavazza Hiring Process, 2008.
This paper is a case study, which presents the human resource process of obtaining a senior marketing analyst to be integrated into the Lavazza the international marketing team.
3,445 words (approx. 13.8 pages), 10 sources, APA, $ 97.95
»
Click here to show/hide summary
Abstract
This paper explains that Lavazza has a marketing strategy that is grounded in its premier reputation in Italy; however, on an international basis, Lavazza uses its website and its subsidiaries and authorized distributors to facilitate increased market share across many other geographic areas. The author states that the senior marketing analyst, who will report directly to the Global Marketing Director, must have significant quantitative skills to analyze and recommend strategic development decisions that are viable and within the scope of the Lavazza's current portfolio. The paper includes copies of a position advertisement, interview questions,letters to unsuccessful candidates and to the successful candidate and a draft contract.
Table of Contents:
Introduction
Senior Marketing Analyst Description
Marketing Goals (Senior Marketing Analyst Link with Business Strategy)
Recruitment Section
Draft Advertisement
Immediate Opening: Senior Marketing Analyst
Positioning of Advertisement
Selection Process
Selection Processes/Related Interview Questions
Schedule
Letter to Unsuccessful Candidate
Letter to Successful Candidate
Induction Program and Performance Management System
Table 1: Outline of the Induction Program
Overview of Performance Management System
Remuneration Management
Effective Human Resource Management & Good Corporate Governance
Draft Contract
From the Paper
"Lavazza offers a high-quality product that is already established in it's home-based market, Italy. It offers a premium product and other coffee based services that place it outside the realm of a coffee distributor. The production process and quality control offered by the company has led to customer loyalty on the home market. However, Lavazza needs to improve its market share on the international market; in fact it needs to begin market expansion throughout Europe, in areas that competitors are unlikely to penetrate like Australia or Eastern European nations."
| |
|
Communication Case Logs, 2008.
An analysis of three short case studies dealing with communication issues in organizations.
1,852 words (approx. 7.4 pages), 12 sources, MLA, $ 59.95
»
Click here to show/hide summary
Abstract
This paper looks at the fact that many organizations effectively differentiate between its leadership structure and its organizational culture. It presents three different case studies, dealing with leadership and diversity in relation to how communications are carried out.
Outline:
Case Summary One
The Response to Case Summary One
Case Summary Two
The Response to Case Summary Two
Case Summary Three
The Response to Case Summary Three
From the Paper
"Organizational culture is a critical issue in contemporary organizations because it is increasingly the only method in which many competitors can differentiate themselves from their competition. According to Keyton, organizational culture can be defined in many different ways but the recurring theme among these many definitions is the assertion that organizational culture are a series of shared values and meanings regarding the common work experiences of employees (21). While Keyton and other researchers have reached some consensus on organizational culture, there is often a divergence of opinion regarding the nature of leadership within the organization and how leadership is or should be manifested within the context of organizational culture."
|
|
|
