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Marketing of Gillette's 5 Blade Razor, 2008.
An analysis of the target market and market penetration for Gillette's new 5 blade razor, the Buzz Razor.
2,237 words (approx. 8.9 pages), 9 sources, APA, $ 69.95
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Abstract
This paper discusses a new product release by Gillette which is really a product extension of an existing product line: a razor. The paper discusses the product, named Buzz Razor, and its target market, as well as the demographic of the target market and the geographical area in which it will initially be targeted. Finally, the paper discusses the success of Gillette's market penetration.
Table of Contents:
Abstract
Industry Analysis
Target Market-Customer
Product
Control Section
Unit Sales/3 Month Period
Dollar Sales Range/3 Month Period
Market Share
Market Penetration
From the Paper
"The razorblade market has been dominated by multi-bladed products for the past decade since Gillette first introduced its Mach3 product which was, as the name implies, a 3 bladed razor. The Mach3 razor was the first of its kind in which a personal care products company extended the number of blades beyond the traditional 2 bladed format in a market where many companies were still marketing single-bladed razors. The Mach3 product line has since been expanded by several product extensions such as the Mach3Turbo System and a 4 bladed product which Gillette's competitors have all copied (Gillette, 2005). The current product proposal is a revolutionary shaving system to be developed by Gillette known as the Buzz Razor and it is specifically developed and designed for the adult male shaver. While other personal care products companies have come to market with new products related to shaving as well as their own product line extensions of existing razor products, such as battery powered shavers, none has ventured into the 5 blade format for shavers."
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Motorola Mobile Devices, 2008.
This paper analyzes the strategic position of Motorola mobile devices within the wireless industry.
2,015 words (approx. 8.1 pages), 11 sources, MLA, $ 63.95
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Abstract
This paper explains that Motorola was the first telecommunications manufacturer to design, manufacture and market a fully mobile wireless phone, which has allowed Motorola to maintain its presence in the wireless market in spite of increased competition and cost. The author points out that Motorola consistently has been expanding the functionality of its handsets because cell phones are being asked to transmit data beyond their original intension. The paper also stresses that, while Motorola has been extremely successful, it increasingly should be wary of the contemporary business environment in which technology cycles are becoming much shorter. The author underscores that this shorter development cycle allows smaller, more agile companies, such as RIM's Blackberry device, to come to market with disruptive technologies.
Table of Contents:
Historical Overview
Corporate Strategy
Competitive Environment
SWOT Analysis
Strengths
Weaknesses
Opportunities
Threats
Strategy Assessment
Recommendation
From the Paper
"The wireless industry has been experiencing phenomenal success and market acceptance for the past several years. Smith states that the top five U.S. carriers had a combined 150.9 million subscribers with over 24 million net new subscribers and Motorola has been adept at entering into handset contracts with all of these wireless carriers (Smith 12). The largest previous record for new subscriber additions was in 2000 with 21 million net new subscribers (Smith 12). Wireless technology is gaining extremely broad exposure in the market for several reasons; not the least of which is reception quality improvements as carrier infrastructure improves and handset technologies continue to become better integrated with carrier networks. With the emergence of data access (web, music, text messaging) and cost-benefit advantages, many more people are opting to utilize their wireless plan as well as their mobile handsets as the sole telephonic access for a household: "...it al
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The Cyberculture Revolution, 2008.
This paper discusses the influences and problems created by the cyberculture revolution.
1,865 words (approx. 7.5 pages), 7 sources, MLA, $ 59.95
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Abstract
This paper explains that a salient feature of cyberculture as a cultural revolution is its sharp turn away from the concrete and tangible to the abstract and intangible. The author points out that, with the cyberculture revolution, the physical environment is no longer a dominant factor in people's livelihoods. Rather, emphasis is now placed on the power of information. The paper further relates that, in education, students are more dependent than ever on computers to accomplish their educational goals; however, educational institutions ironically seem to be lagging behind the Information Age. In addition, the author points out that businesses not only use the information superhighway to make transactions with other businesses and consumers and to exchange information and ideas in such a way that geographic location is no longer a factor, but have also encountered gray areas and contentious issues regarding the security of individuals as well as the integrity of industries.
Table of Contents:
Introduction
Education
Businesses
Society and Future Implications
From the Paper
"While some blame western cultural imperialism as a potential threat to the new ground cyberculture is covering, others are not so concerned. The First Amendment became the haven for most propagators of pornography and hate websites especially threats towards targeted groups. The Communications Decency Act (CDA) of 1996 attempted to thwart "indecent transmissions" and "patently offensive display," using the community as the standard. The problem lied in the variable relativity between communities regarding what was and was not "indecent" or "patently offensive"."
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The Java Programming Language, 2008.
This paper examines the definition, use and importance of the Java programming language.
1,080 words (approx. 4.3 pages), 4 sources, MLA, $ 37.95
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Abstract
In this article, the writer notes that Java currently means several things depending on who is defining the term or identifying the concept of Java. The writer then explains that Java, as it is currently employed, typically implies one of three aspects: 1) the basic Java programming language, 2) the Java Virtual Machine and 3) the Java platform. The writer explains however that Java is a programming language that can allow writer programs to be universally run on any platform or operating system in its own right. The writer notes that many of the Internet's most popular websites rely on Java technology and applications in order to function properly or to offer the visual graphics and animation that they do. The writer concludes that in the future Java should see more widespread use in large companies as a method to monitor transactions and bring various data streams together.
Outline:
Java Overview
Java Development & History
Java Importance
From the Paper
"Strangely enough, the Java programming language was not developed to allow applications to operate universally within Internet environments and on web-browsers. Additionally, Java is not an old, relatively speaking since no real programming language is old in sort of classical since, because it was only begun as a side project in 1990 by Sun Microsystems developers. Sun Microsystems formed a team in 1990s comprise of, among others, Naughton, Joy, and Gosling, to formulate a programming language which could write applications that would operate on multiple platforms and systems without requiring the traditional application program interfaces (APIs) that had to be added to any program for each platform it was intended to be run on. These APIs created much more work for the programmers and extended the development times for all programs which resulted in project delays, cost overruns and ongoing application errors after a program's release."
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Telecommuting, 2008.
This paper explores the effectiveness of telecommuting from the perspective of the employee and business.
1,855 words (approx. 7.4 pages), 9 sources, APA, $ 59.95
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Abstract
The paper examines what telecommuting is, its benefits from the business and employee standpoint, for whom it works, and how to measure its success. The paper also looks at the future of telecommuting and concludes that whatever form it takes, human resource professionals must define what works, they must come up with solid benchmarking for effectiveness of the telecommuter, and must have decisive telecommuting contracts with the means to reward as well as terminate the telecommuter.
Outline:
Introduction
What is Telecommuting
Challenges for the HR Department
The Future of Telework & Conclusion
From the Paper
"The term telecommuting, referred to telework in Europe, has been bounced around since the 1980s, following the gas shortages of the 70's, and employee concerns about spending too much time away from family with long, time consuming commutes to and from the workplace. Today's technological advances with high speed internet service, email, faxes, video cams, make it more plausible for people to telecommute than ever before. However, it is not something that all businesses, managers, or employees embrace even though they may halfheartedly say publicly they support the concept in order to be politically correct in the workplace."
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Cash Management and Financing, 2008.
An overview of cash management and finance techniques.
1,264 words (approx. 5.1 pages), 1 source, APA, $ 42.95
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Abstract
This paper looks at cash management techniques and short-term financing within an organization and explores both options, with a comprehensive analysis of various techniques and methods. There is also an overview of the relative advantageous and disadvantages of the methodologies employed within each categorization.
Outline:
Introduction
Cash Management Techniques
Short-Term Financing
Conclusion
From the Paper
"Cash management techniques have become important as financial managers try to accurately monitor risk and exposure, and use policies for improved decision-making. Similarly, methods of short-term financing have gained much needed use, as organizations, try to utilize financing options and increase the overall efficiency of organizations. This paper will explore both options, with a comprehensive analysis of the various cash management techniques, and methods of short-term financing. There will also be an overview of the relative advantageous and disadvantages of the methodologies employed within each categorization."
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Columbia Broadcasting System, 2008.
This paper looks at the business practices and history of the Columbia Broadcasting System company.
2,223 words (approx. 8.9 pages), 11 sources, MLA, $ 69.95
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Abstract
The paper examines the lengthy past of Columbia Broadcasting System (CBS) and how it established itself as an industry leader in the 1930s and beyond. The paper looks at the business organization of CBS; its organizational style, its ability to put money into projects that yield long-term gains, and its policy of advancing women and minorities. The paper concludes that few broadcasting organizations seem better situated to be successful in the long-term than CBS.
From the Paper
"For the purposes of context, it is appropriate to begin first with the history of the Columbia Broadcasting Corporation. Suffice it to say, through its many ups - and a few "downs" - CBS has enjoyed a most eventful history. The company began in 1928 when William S. Paley acquired one-year-old United Independent Broadcasters Inc. and changed its name to the Columbia Broadcasting System. Three years later, CBS began regular television broadcasts from an experimental station located in New York called W2XAB. Two years after that, Columbia News Service was opened and, in 1936, the signing of "Major Bowes and the Original Amateur Hour" signified that CBS was for real - and unafraid to "raid" talent from rival NBC (Leigh, C1)."
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Human Resources Role in Mergers and Acquisitions, 2008.
An analysis of the role of the human resource department during mergers and acquisition in the healthcare industry.
911 words (approx. 3.6 pages), 5 sources, APA, $ 32.95
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Abstract
This paper discusses the roles and responsibilities of human resource departments in the healthcare industry during mergers and acquisition activities. It specifically describes the responsibility that the human resource department has in assisting to maintain the consistency of the organization during the process of mergers and acquisitions.
Table of Contents:
Abstract
Human Resource Roles and Responsibilities
Overview
Recruitment and Retention
Training and Development
Employee Performance Management
Regulatory Compliance
Compensation & Benefits
From the Paper
"While information technology (IT) is vital across the full spectrum of the healthcare and managed healthcare industries, IT is arguably most important in the HR component within the healthcare industry because these IT applications ensure ongoing compliance with requisite regulatory demands. HR both tracks and monitors required employee training and certification requirements which must be maintained in order to continue legal operation in some healthcare segments as well as maintaining required client privacy concerns: "Administrative information systems support client care by managing financial and demographic information and providing reporting capabilities...includes client management, financial, payroll, and human resources, and quality assurance systems"(Hebda, Czar & Mascara, 2005, p.122). These compliance roles substantially change the importance of HR within a healthcare organization making it a positive contributor to the business function of the organization and a partner in the execution of M&A activities."
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MAIS: Theory and Strategic Application, 2008.
An analysis of the theory, application, planning and control of management accounting information systems (MAIS) for an organization.
1,681 words (approx. 6.7 pages), 4 sources, MLA, $ 54.95
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Abstract
This paper discusses the theory and strategic application of management accounting information systems (MAIS). It looks at how MAIS can generate a sustainable competitive advantage for an organization. It then discusses model specifications for MAIS, as well as strategic planning and control. Finally, the paper looks at strategic cost management factors for MAIS.
Table of Contents:
Introduction
MAIS and Strategic Management
MAIS Theory and Application
MAIS Model Specification
Strategic Planning and Control
Strategic Cost Management Factors
From the Paper
"Production frontier factors are divided into four measures: 1) a productivity change ratio dependent on changes in the use of variable and fixed cost inputs, 2) a capacity utilization change ratio that is dependent on changes in deviations between actual outputs and capacities, 3) output mix change ratio dependent on changes in the volumes of actual outputs, and finally, 4) a price recovery change ratio that is dependent on changes in output and input prices (Bhimani, 2003, p.89). The actual form these MAIS structures take may vary across MAIS applications but their true strategic management functionality does not in terms of functionality. These ratios are constructed so that their associated values are driven solely by deviations between relevant variables within and between time periods and according to exogenous variables that managers must consider when determining strategic decisions or endogenous variables that managers opt to select."
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Lufthansa: A Case Study, 2008.
A case study of the German Lufthansa airline.
1,237 words (approx. 4.9 pages), 4 sources, MLA, $ 42.95
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Abstract
The paper discusses Lufthansa's corporate restructuring in the early 1990s that has enabled the company to respond to crises ever since. The paper provides a SWOT analysis of the Lufthansa company and discusses the company's commitment to long-term strategic cost reductions, streamlining operations and management and a reliance on alliances. The paper concludes by revealing the company's competitive advantage and growing strength.
Outline:
Introduction and History
SWOT Analysis
External Environment
Conclusion
From the Paper
"In 1992, the German state owned, unprofitable airline Lufthansa was facing bankruptcy. Under the leadership of Heinz Ruhnau in the 1980's, the airline has increased its fleet from 120 to 275 planes. The gulf War and the recession meant the company had too much capacity to be effective. When ]iirgen Weber's became CEO in the early 1990's, he faced the challenges including privatization, and cost cutting measures to allow the company to remain competitive in a changing marketplace. Under Weber's leadership, the company responded swiftly, and the subsequent corporate restructuring allowed for a swift response to avert crisis and a commitment to economization that has enabled the company to respond to crisis ever since."
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Job Mobility Trends, 2008.
This paper explains how job mobility has been affected by technological change, education and structural unemployment.
784 words (approx. 3.1 pages), 3 sources, MLA, $ 27.95
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Abstract
The paper shows how job mobility has been significantly affected by technological change, by changes in education patterns, and by structural unemployment. The paper points out that those who plan their careers well in advance and who determine to upgrade their education at every opportunity, stand a better chance of success than others.
From the Paper
"There can be little doubt that technological change has impacted job mobility. On one hand, those who possess the technological skills the marketplace is looking for can expect to be given a bevy of employment opportunities that other workers can only imagine having. At the same time, rapid technological change causes undeniable hardship for men and women who may not possess the technological literacy and skill-sets needed in a workplace that is profoundly more sophisticated (and diversified) than it was even a couple of generations ago."
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Purchasing Power Parity (PPP), 2008.
This document discusses purchasing power parity (PPP) as it relates to exchange rates.
2,055 words (approx. 8.2 pages), 9 sources, APA, $ 64.95
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Abstract
This paper uses the example of the Starbucks Index to demonstrate PPP by taking the average price of a cup of Starbucks' coffee in U.S. dollars and factoring the cost in five separate markets. Additionally, the knowledge gained from this exercise as well as additional research and observation is used to make general observations regarding foreign exchange rates and their importance to internal economies as well as to international industry competitors that must repatriate funds.
Table of Contents:
Abstract
Introduction
Literature Review
Methodology and Results
Methodology
Results
Conclusion
From the Paper
"Another reason firms seek to expand PPP is because this makes those markets more attractive for FDI since this climate essentially aligns their markets more efficiently with internal production. The fact is that not all FDI is meant or intended to achieve gains in production efficiency or market access. Often, firms implement FDI project because they do already have an established market and wish to move their production and manufacturing facilities closer to that market irrespective of overall cost estimates. While the production costs may be more efficient, this is not necessarily the primary motivator."
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Gap, Inc., 2008.
This paper discusses Gap's customer service and compares this service in U.K. and U.S.A. retail stores and on the Web.
1,300 words (approx. 5.2 pages), 12 sources, MLA, $ 43.95
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Abstract
This paper explains that Gap, Inc. is one of the world's biggest multinational specialty retailers, selling casual clothes, accessories and personal care products for women, men and children. The author points out that, since its beginning, the goal of Gap has been to make shopping easier. The paper stresses that the judicious use of technology, such as computer-telephony integration (CTI) and data warehousing, can play a vital role. The author underscores that Gap utilizes state of the art technology, such as integrated global databases, to coordinate its customer knowledge; however, the greatest recent technological change in customer service has been the advent of online shopping. The paper relates that the Web has served its American customers extremely well by offering an excellent online shopping service, but its British clients are annoyed because Gap fails to offer them the same service.
Table of Contents:
Introduction
Importance of Customer Service
Technology in Customer Service
Questionnaire
Results of Questionnaires
Conclusion
From the Paper
"US customers felt that they got good customer service at Gap. Some said it was very important that there is a sufficient number of staff, compared to stores like Wal-Mart or Target, where it is hard to even find a staff member, let alone someone knowledgeable. UK customers had very similar comments, comparing Gap stores favorably to retailers such as Tesco, where there is almost no customer service. Gap seems to be impressing its customers by resisting the global trend towards self-serve."
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Management Styles, 2008.
This paper analyzes the fundamental differences between management styles in western and eastern cultures.
2,830 words (approx. 11.3 pages), 11 sources, APA, $ 84.95
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Abstract
The paper highlights three major differences between eastern and western cultures that affect management styles. The author reports that the philosophical underpinning of the west is based on rationality and maximizing self interest; whereas, eastern cultures focus on changing behaviors and circumstances for different behaviors. The paper states that western culture is focused on individuality and on proactive decision-making; however, eastern management styles are based on a strict manager-subordinate chain with more of a group oriented focus on the successful completion of tasks. The author points out that the eastern management style is more directive with workers expecting assigned tasks and clear directions; whereas, in western culture, the idea of initiative is praised and workers are expected to question assumptions, take risks and undertake tasks that were not necessarily assigned. The paper includes a graph and a table.
Table of Contents:
Introduction
Management Styles in Western and Eastern Cultures
The Role of Culture in Business Management: Western versus Eastern Philosophies
Motivation and Performance Measures in Western and Eastern and Eastern Cultures
Western and Eastern Workers: Interactions with the Organization
Cultural Differences and Communication
Conclusion
From the Paper
"On a practical note, Korn/Ferry International conducted a survey in collaboration with the Economist Intelligence Unit and found that a vast amount of respondents (72%), saw the East as a major influence in the macro business environment, and were considered major players within the overall globalization process, as different geographic spheres became more integrated. However, the Eastern leaders were not considered particularly able to excel in the global market place (this excludes Japan); as only 20% of the respondents thought Eastern cultures were adaptive to the global business environment and practices."
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Technology and the Future of Music, 2008.
This paper looks at the impact of technology on the world of music today and in the future.
1,112 words (approx. 4.4 pages), 8 sources, MLA, $ 38.95
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Abstract
In this article, the writer discusses that the future of music and technology is a market and legal issue. The writer points out that in an ideal world, the critical voices in this discussion would be fans and the musicians, but that has become something of a secondary issue. The interesting point in this situation is that a wide range of music is still available, though niche market exposure. The writer notes that big business and new technologies push mainstream acts into the aural limelight as copyright legalities continue to be debated. The writer concludes that a lot of noise will continue to be generated around this issue, but that ultimately the record companies will have to stop complaining and find a way to adapt to their business environment.
From the Paper
"It does not follow that corporate oligarchies can actually limit what we hear; they can only limit their list of recommendations. Regarding the Sony pundits, their statement asks listeners to put more faith in the future of technologies, so that eventually, we can listen to something new. But innovative acts such as Charlie Parker, the Sex Pistols, and Karlheinz Stockhausen did not come from big business. They just used whatever technology was available. That is not the same thing as making new music.
"It would be fairer to admit straight out that music technology will probably continue to surprise us."
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