Abstract
This paper explains that Jerry N. Uelsmann, born in 1934, is one of the pioneers of using darkroom and digital computer techniques. The author points out that, when shooting, Uelsmann begins with an image, builds upon it through the shoot, and then builds upon it even more in the darkroom and on the computer, rather than let any predetermined vision set the course of his work. The paper concludes that, in its artistic development, digital technology likewise will build upon works such as Uelsmann.

Table of Contents
Art versus Science: a Theoretical Overview
Art and Science Today
Overview Jerry N. Uelsmann's Photographic Vision
The Digital Revolution

From the Paper
"The transmission of photography has thus been changed because of digital use in the ability of images to be juxtaposed and fused, creating even more and newer ways of envisioning reality. Digital photography's use of cutting, melding, and blending, has enabled the creativity of new photographic minds and enabled the ease of transmitting the visions of artists into the photographic medium, beyond the page, beyond paint and physical clay. It has also emphasized the postmodern aesthetic of blending and the film-like jump cut of different visions. However, this aesthetic existed long before digital, the net, and even the post-structuralist movement, as is found in the photographic art of Jerry N. Uelsmann."

Tags:yosemite, darkroom, digital, yellowstone, process

Abstract
This paper describes the history of Ben and Jerry's, with a focus on its marketing strategy. Also included are elements of the company's mission statement. The paper emphasizes the goals of the organization and further highlights promotion matters and advertising.

From the Paper
" According to the company's official online website the Mission Statement of Ben and Jerry's involves three interrelated components. The first component is the product mission which involves manufacturing, distributing and selling the finest quality of all natural ice cream and related products. The second component involves a mandate to operate the company so that it will be profitable, provide growth opportunities for employees and provide a reasonable rate of return for shareholders. The third element of the Mission Statement involves Ben and Jerry's social mission."

Tags:Ben and Jerry, marketing, unilever, social agenda, niche marketing, customer loyalty, free advertising

Abstract
In this paper the author examines the three-fold mission statement of the well known ice cream company, Ben and Jerry's. He relates this mission statement to how the company has achieved its continued success. The author examines the promotional strategies that Ben and Jerry's use in order to further promote their brand. He does this by mainly looking at the website that Ben and Jerry's set up. The author examines all the aspects of the Ben and Jerry's website from the franchise section to the children's entertainment section. He looks at how the company targets a mixed niche market of those who love ice cream, who care about the environment, waste, natural foods and political and socio-economic causes. The paper concludes with the authors own suggestions for further promoting the successful Ben and Jerry's ice cream company.

From the Paper
"The website itself offers a unique mix of their 3 core values highlight in the mission statements. It drives customers to a local scoop shop or retailer to purchase the products, gives detailed information on how the products are made, and also gives detailed information on the causes they support through community networks via their foundation. In fact, by being a successful niche product and using a niche marketing strategy, they've reached more customers while better meeting the needs of the originally intended market."

Tags:operate, lovers, fun, geogrpahic, assessment, services, quality, life

Abstract
This paper discusses the ice cream industry with specific reference to the ice cream company, Ben & Jerry's. The focus of the paper is on the significance of the internet and the use of information technology in the development of business strategies. The paper considers the successes, failures and weaknesses of these techniques and includes a general discussion of the ice cream industry. This is followed by a specific analysis of Ben & Jerry's. The analysis is achieved through a consideration of information systems within the company and an examination of Ben & Jerry's success in the industry. The company's use of information technology and the Internet to further their success is also examined in detail.

Table of Contents
Industry Summary
Company Perspective
Information Systems at Ben & Jerry's
Final Analysis: The Success of Ben & Jerry's

From the Paper
"Technology moves forward on a continual basis. All businesses have moved forward with the times and it is almost unthinkable for a modern company of fair size not to have a web page. The ice cream industry is no exception. Another example of how the increasing sophistication of technology is the fact that programmable freezers and aerators now form part of the world of ice cream manufacture."

Tags:health, consciousness, nonfat, lowfat, products, fat, replacers, consumption, seasonal

Abstract
This paper describes the beginnings of the Ben & Jerry's Ice Cream company, its mission statement, the takeover of the company by Unilever, the "caring capitalism" approach to business that Ben & Jerry's founders promoted and which was continued under the ownership of Unilever, and the reasons for the company's continued success.

Outline
Ben & Jerry's Homemade Inc.
History of Unilever
Unilever's Purchase of Ben & Jerry's
Ben & Jerry's Social Responsibilities Post-Unilever
Conclusions

From the Paper
"Jerry Greenfield and Ben Cohen, friends who happened to be hippies, decided to go into business. They did not decide on producing ice cream right away; however, all their ideas for business ventures did revolve around food (Lager, 1994). Once Jerry and Ben decided on ice cream, they were on the hunt for the ideal location and ended up in Vermont. The first Ben & Jerry's Homemade Ice Cream and Crepe shop opened May 5, 1978 (Lager, 1994; and Theroux, 1993). Surprising both Jerry and Ben, the business did so well that by the ninth day they had to close early due to lack of salable ice cream (Lager, 1994). Nevertheless, the business continued to grow even though Jerry and Ben were not astute businesspersons."

Tags:anglo-dutch, corporation, purchased, greenfield, cohen, vermont, fred, lager, chico

Abstract
In this article, the writer discusses Ben and Jerry's Incorporated that has become a famous name in the world of ice cream throughout the world. The writer notes that the company is well known for its innovative array of ice cream flavors and for the unique way in which the company conducts business. The writer describes the values of the company and looks at employees benefits. The research indicates that the company is extremely committed to employees and the environment. The writer concludes that the company is also committed to ensuring that employees have health benefits, paid leave and a myriad of benefits that are not available to employees of many other corporations. In addition, the writer points out that the company has an extremely ethical approach as it relates to environmental issues.

Outline:
Introduction
Ben and Jerry's Values
Ben & Jerry's Treatment of Employees
Environmental Policies of Ben & Jerry's
Conclusion

From the Paper
"In addition to the living wage the company also offers employees certain benefits. Theses benefits include paid leave, tuition reimbursement, a room for nursing mothers, a pension plan, health, dental and life insurance, $1000 incentives to purchase hybrid vehicles, health club memberships, a nap room, a work environment that is pet friendly, 401K plain that features automatic company contribution and company match, and three pints of ice cream each day."
"In addition, the company has a community service benefit that is available to all employees in the Central Support. This benefit allows employees to take 40 hours of paid leave to volunteer with any non profit organization. This benefit was introduced in 2005 in the wake of Hurricane Katrina when eight employees form the company went to assist in the recovery effort."

Tags:employee, benefits, ice, cream, natural

Abstract
The paper relates that the Ben and Jerry's brand had a philosophical and ethical foundation of a triad of product, economic and social factors. The paper examines Unilever's acquisition of this brand and highlights how Unilever's governance and compliance could not replace the ethics and shareholder trust that was inherent in the Ben and Jerry's organization. The paper explains that Unilever's need to show a profit from the acquisition does not allow the ethical ecosystem to stay intact. The paper recommends that Unilever should look at the most severe areas of weakness and work quickly and thoroughly to turn them into strengths, for otherwise, the value of the original brand acquired will be lost.

Outline:
Executive Summary
Defining Product, Economic and Social Mission at Ben & Jerry's
Lesson for Unilever: You Can Buy a Brand but You Can't Buy Trust
Corporate Social Responsibility Assessment
Conclusion and Recommendations

From the Paper
"Ben & Jerry's business model from the beginning was one of the most unique in the history of business, in that it successfully integrated Corporate Social Responsibility (CSR), commitment to product, economic and social initiatives that successfully balanced both product quality and concern for the environment while attaining profitability. In many respects, Ben & Jerry's egalitarian roots in one of the most liberally-mind states, Vermont, would eventually permeate the company during its rapid growth period and be tested as the growing pains of the company began to become apparent."

Tags:governance, compliance, ethics, mission, values-based, marketing, trust

Abstract
This paper explains, using the article "The Eroded Self" by Jeffrey Rosen, that Jerry Springer can be called the digital man because he understands the American digital public who wants to see and hear people's sexual problems. The author points out that, historically, gossip usually was shared with a few people and sometimes strangers, but now gossip goes "live" through the television with the digital man, Jerry Springer bringing news that often can destroy lives. The paper reports that the digital man, Jerry Springer, begins by having people post these secrets and gossip on their web site all in the pretense of using them in future shows.

From the Paper
"In the past, people hid these secrets and hoped that they would never be revealed. Now, people do not care if they hurt others by revealing their secrets and the digital public wants to see and hear it. The talk show often discusses the secret someone is hiding about his or her life, the affair a person is having, cheating, a friend who steals her friend's boyfriend, or any other type of family drama. No gossip is too much for the talk show. Why? "

Tags:problems exhibitionist, web cams, secrets fight

Abstract
This paper will discuss the two characters fro the shows "Cheers" and "Seinfeld". By understanding the two main actors in the show Sam and Jerry Seinfeld, we can see the contrast and comparison that they both exude in their characters that are shown on these programs.