Discussion of what makes up personal integrity.
Analytical Essay # 145788 |
1,374 words (
approx. 5.5 pages ) |
5 sources |
APA | 2010
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$ 27.95
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Abstract
This philosophical essay explores the concept of integrity and how personal integrity ultimately impacts society. First, the paper gives a definition of personal integrity. It also considers a society made up of individuals with integrity is more beneficial to all of its members than an otherwise similar society with lower collective integrity of its members. The paper continues by showing the difficulties of maintaining integrity in today's world. Various examples of integrity are given. Finally, the paper addresses how commercial advertising challenges integrity, especially when it uses celebrities for endorsements. The paper concludes by stating that
integrity does not define specific values; it merely is a measure of the consistency between the values and beliefs of the individual and his outward behavior.
Outline:
Defining Personal Integrity
The Challenges of Maintaining Integrity
Integrity and Commercial Advertising
From the Paper
"Integrity is important simply because a society composed of individuals with higher collective integrity is more beneficial to all of its members than an otherwise similar society with lower collective integrity of its members. In the former, most people make an effort to be honest and fair and unbiased and, in general, to do the right thing in their interactions with other individuals. In the latter, most people adopt a comparatively selfish perspective and more typically employ dishonesty and unfairness and, in general, do not necessarily worry about doing the right thing except to the extent it affects their reputation in the eyes of others. In many respects, it is somewhat understandable why integrity is comparatively rare: it provides only a measure of self respect while requiring the individual to live by a much stricter set of rules than actually "required" by law and public policy."
Tags:morals, behavior, society, ethics
An integrated marketing plan for Revlon.
Marketing Plan # 142049 |
1,750 words (
approx. 7 pages ) |
3 sources |
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$ 33.95
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Abstract
This paper extends the development of the integrated marketing plan or IMC for Revlon. The company background and overview is offered for clarity followed by an examination of how the functional areas of sales and marketing should be integrated and considered within the context of the IMC. This is followed by a custom message for Revlon and an overview of some strategies to ensure consistent messaging for the firm in its various marketplaces. The paper asserts that the IMC is extremely important for Revlon because the themes and points that the firm's marketing team develops within the context of the IMC are those which will then appear across the firm's operations. The paper explains that these points, such as Revlon's products not making a consumer beautiful or healthy but only enhancing the beauty and health that already exists in the consumer, are conceived so as to bolster the individual's self-esteem. In this light, the paper shows how Revlon's IMC creates the impression that the company's products are not introducing something completely new and foreign into the lifestyle of the consumer but bringing out what is already extant. The paper argues that this is an important and meaningful branding message.
From the Paper
"This document extends the development of the integrated marketing plan or IMC for Revlon. The company background and overview is offered once again for clarity followed by an examination of how the functional areas of sales and marketing should be integrated and considered within the context of the IMC. This is followed by a custom message for Revlon and an overview of some strategies to ensure consistent messaging for the firm in its various marketplaces. The IMC is extremely important for Revlon because the themes and points that the firm's marketing team develops..."
Tags:revlon, integrated, messages
A discussion on the concept of Europe in the context of historical events, mutual benefits to the member states, challenges of integration and the promise of a prominent place in the global political and economic arena.
Essay # 7071 |
2,870 words (
approx. 11.5 pages ) |
5 sources |
MLA | 2002
$ 51.95
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Abstract
The following paper discusses the growing awareness among Europeans that only a unified Europe can successfully meet the challenges of the future. The writer argues that only a strong global community, consisting of the European Union, the United States, Russia, China and other major powers of the world, committed to a global goal of growing prosperity, will be able to build a more peaceful future for all mankind.
From the Paper
"For more than half a century the western, integrated part of Europe has lived in peace and freedom and has, along with North America and Japan, formed one of the three most prosperous areas of the world. Just over the past 10 years, construction of a political union among EU member states has made considerable progress and closer cooperation has been established over a whole array of policies from economic and social to security and defense. In 1952 six countries came together out of the rubble of World War II to pool their basic production in the European Coal and Steel Community. The goal then, as now, was to bind Europe so tightly together that another war \"becomes not merely unthinkable, but materially impossible,\" as founding father Robert Schuman put it."
Tags:antagonists, process, union, treaty, debate, compromise, negotiation, issue, political, movements, threaten, reinforce, positions, leaders, governments, struggle, two, lines
An evaluation of the impact of Ontario Place upon the local economy of Toronto, Ontario, Canada.
Analytical Essay # 135201 |
1,000 words (
approx. 4 pages ) |
4 sources |
APA |
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$ 21.95
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Abstract
The paper explores the extent this integrated attraction facility plays a role in the tourism industry of Canada's largest city - Toronto. The paper presents the background information of the site, outlines the current situation, delineates the site's "product life cycle" and looks at what the future holds for Ontario Place. The paper also ponders the three levels of product for the site. The paper shows how Ontario Place has enjoyed consistent success despite various economic downturns and the failed efforts to revitalize Toronto's waterfront. The paper concludes that the future appears promising.
From the Paper
"The purpose of this investigation is to evaluate the impact of Ontario Place upon the local economy of Toronto, Ontario, Canada. More specifically, the issue at the core of this paper is to what extent this integrated attraction facility plays a role in the tourism industry of Canada's largest city - Toronto. With the above in mind, the paper will briefly present the background information of the site, outline the current situation, delineate the site's "Product Life Cycle" (with an emphasis upon its development and core product) and will look to what the future holds for Ontario Place; the paper will also ponder the three..."
Tags:integrated, attraction, ontario
A discussion on how to create an effective marketing campaign for services.
Term Paper # 142539 |
2,500 words (
approx. 10 pages ) |
3 sources |
APA |
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$ 45.95
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Abstract
The paper relates that the combination of advertising, personal selling, sales promotion, and public relations used to promote a product or service is called the promotional mix. The paper explains that each organization creates its own mix for each product or service so as to be able to deliver its message to the identified target market and reach its communications goals. The paper asserts that in today's competitive market it is important that marketing fully integrate these components as well as others such as direct marketing, packaging, websites, and more to be sure that one consistent message is delivered to the customer.
From the Paper
"Creating an effective marketing campaign for services is generally more challenging than developing one for products. When a company sells products, it is fairly easy to communicate the benefits of owning that product, through visual advertisements in a number of different media. Just seeing the product is often enough to ensure that consumer interest is piqued. Services, on the other hand, are not easily visualized, nor are their benefits always simple to communicate. Creating and marketing value in today's knowledge-based economy requires designing, communicating and packaging the power of intangible assets, including high-quality service..."
Tags:marketing, finance, banking
A look at the integration of Hong Kong and Taiwan in the Greater China region in terms of their trade relations and policies.
Research Paper # 42959 |
4,650 words (
approx. 18.6 pages ) |
11 sources |
2002
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$ 72.95
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Abstract
This paper will try to narrow the focus down to economics, even though this is probably impossible. It will look at the integration of Hong Kong and Taiwan in the Greater China region in terms of their trade relations and policies and ideologies towards trade. By the end of the paper it will be clear that there is very little consistency between the policies of Hong Kong, Taiwan, and the mainland. This is a multi-speed region in terms of economic development, trade outlook, and growth prospects. In the end, it is impossible to escape the conclusion that the term Greater China is dysfunctional, even when looked at as a trade area.
An analysis of issues impacting on company integration, both for the workers and the management.
Research Paper # 94469 |
7,133 words (
approx. 28.5 pages ) |
18 sources |
MLA | 2007
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$ 95.95
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Abstract
This report evaluates the various potential variables that can impact integration for a company from both the management and the workers' point of view. The paper serves as a benchmark for understanding the more complex and interdependent variables of this issue, especially the "soft" issues of employee motivation and effective leadership that are difficult to quantify and evaluate consistently across organizations.
Table of Contents:
Executive Summary
Chapter 1: Introduction
2.1 History Of Management Tools And Skill
2.2 Leadership Styles And Characteristics Of A Good Leader
2.3 Worker Motivation And Communication
Chapter 3: Discussion
Chapter 4: Conclusion
Part B
From the Paper
"More than physical and other resources, changing the mindset and the human factor may ultimately come to represent the new competitive edge for an organization. A mutual pursuit for higher purposes is the fundamental basic through which an individual can manages subordinates and motivate them to work to the highest-level capable. I have realized that leaders who lead by encouraging participation and interest among their subordinates allow lots of interaction between workers and him or her self. Thus, ideas and suggestions are more easily exchanged and discussed. Transformational attitudes in an organizational leadership encourage healthy competition and critical debates among the employees to encourage individual thoughts, so long as the ultimate objective of the organization is met. Intellectual stimulation management style method requires a manager who is confident in his or her capabilities and is constantly seeking new ways to grow and develop the organization. Maintaining the trust and respect of both the clients and the workers in an organization is critical."
Tags:teamwork, commitment, motivation
This paper consists of a proposal for the Cleveland Clinic regarding a business case analysis for diabetes.
Case Study # 109326 |
2,240 words (
approx. 9 pages ) |
15 sources |
APA | 2008
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$ 41.95
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Abstract
This proposal concerns the introduction of a diabetes IT program for the Cleveland Clinic, following a successful eClinic initiative to involve patients in their heart care. The product presented in this paper is a home health care diabetes monitor which is web-based, but uses some of the digital download capabilities of common glucose testers. This paper demonstrates that the patient's closer monitoring will result in better outcomes and a better financial picture for the Cleveland Clinic. The writer concludes that the adoption of a diabetes home monitoring system will bring benefits to all concerned, and help the Clinic to meet and expand its mission. By insuring patient compliance through feedback to the patient, his/her family, and the healthcare professionals, the patient not only improves his/her outcome, but also reduces costs to the healthcare system.
Table of Contents:
Introduction
Cleveland Clinic
Achieving the Overall Business Plan of the Organization
Diabetes Monitoring will Strengthen this Institution
Using IT Tools will Strengthen Loyalty to the Clinic
Positive Partnering with the Patient and the Clinic's Staff
Patient Outcomes are Improved
Quality
Staff is Competent to Use the Technology
Organization is Ready to Employ this Technology
Improving Access and Service to Patients
Safety
The Technology Facilitates Providing a Safe Workplace
Integration/Implementation
Conclusion
From the Paper
"Diabetes monitoring at home is a logical extension of the work done at the Cleveland Clinic. That is because our institution serves patients who are obese, who have vascular problems, and who have other results of diabetes. By reaching out to the community and helping diabetes sufferers, we offer both a continuation of their treatment in the Clinic, as well as an early-warning method which ties those patients to our institution.
"By tending to those patients within our capitated health plan, we can assure better compliance, and therefore lower patient costs. Given that the greater Cleveland area is home to 1.1 million people, and the number of diabetics is estimated at 44,000 people . This means that the Cleveland Clinic can offer outpatient services using IT which improve our overall market coverage and improves patient care."
Tags:treatment, patients, self-monitoring, healthcare, professionals
Equitable Estoppel Doctrines
A review of the common law and equitable Estoppel Doctrines within Australian law.
Persuasive Essay # 111475 |
3,553 words (
approx. 14.2 pages ) |
0 sources |
MLA | 2008
|
$ 59.95
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Abstract
The paper notes that the Estoppel doctrine is in a state of flux, with differing judicial proponents arguing over the existence and need for 'but one doctrine of Estoppel by conduct' within the Australian judicial system. This paper establishes the origins and elements of the common and equitable Estoppel and illustrates that they are, and should remain, separate. The paper also defines the posited unified doctrine, and the subsequent inconsistencies and issues thwarting its judicial acceptance. These include significant differences between the common and equitable Estoppel by conduct doctrines , their underlying purpose, and their remedial application. The paper submits that, until proponents of the unified doctrine refine and reconcile these differences, this doctrine remains largely theoretical, lacking any real judicial consistency.
The paper uses MLA style footnotes but does not include a works cited page.
Outline:
Introduction
Development of Common Law Estoppel
Development of Equitable Estoppel
The Unified Doctrine of Estoppel
Estoppel as an Evidentiary Remedy, or a Separate Cause of Action
The Underlying Purpose of the Two Doctrines
Remedial Differences
From the Paper
"Their honours held that a mere intention to form a legal relationship surpassed the need for a pre-existing relationship , which was further refined in Verwayen , discarding this requirement altogether. In Verwayen's case, the plaintiff was seeking to estopp the commonwealth from raising a grounds of defence which they had represented they would not utilise ; a representation which was relied upon in engaging legal council. Their honours found that no form of legal relationship could be formed, but held that an 'equity' protecting them from this defence remained.The equitable doctrine can also be utilised as a separate cause of action . Justice Mason and Wilson distinguished Holmes J's contention that the doctrine of consideration would be undermined , relying on the notion of 'unconscionability' as permitting intervention and creation of equitable rights."
Tags:integrity, procedural, limitations, inconsistencies, decisions, promise, prediction, statement, of, intention
Looks at the implications and issues for U.S. and foreign companies that offshore production of goods and services.
Descriptive Essay # 112211 |
3,575 words (
approx. 14.3 pages ) |
6 sources |
APA | 2009
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$ 59.95
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Abstract
This paper explains that the needs to finding a competitive advantage through better process management and to increasing operations management efficiencies are catalysts driving companies globally to seek out offshore outsourcing partners. The author points out the benefits, which have made offshoring increasingly critical to a company's strategic plan. However, there are major impediments to implementing offshoring and outsourcing strategies, which include the clash of cultures between the outsourcer and its offshore partner, the lack of consistency in how each view time as a resource, and the lack of consistency in terms of quality standards. The paper offers guidelines for managing this strategy and business examples.
Table of Contents:
Introduction
Offshoring has Progressed Past Cost Reduction
Strategic Use of Offshore Outsourcing for Project-Based Programs
Comparing Offshoring Delivery Models
Evaluating Factors for Defining an Offshore Model
Advantages and Disadvantages of Offshore Outsourcing
Conclusion
From the Paper
"The primary motivation for many companies to offshore production and services or both is the ability to significantly drive down their wage costs, yet there are also the process costs that can also be significantly reduced. Take for example the direction of Infosys to offer outsourcing services for industrial manufacturers' order management systems, a task so critical to the overall functioning of a company, and yet Infosys is getting new clients throughout the rust-belt region of the US, in traditional industrial manufacturers."
Tags:process-integration, partner, project-by-project, guideline, time