Case Study: Benihana of Tokyo
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The paper discusses the establishment of the Benihana of Tokyo profitable restaurant in New York, California, Oregon, Hawaii, Florida, Massachusetts, Washington and Pennsylvania. The paper looks at Benihana of Tokyo's competitive methods of success.
From the Paper:"Benihana of Tokyo, well established and profitable restaurant in New York, California, Oregon, Hawaii, Florida, Massachusetts, Washington and Pennsylvania. The foundation of the restaurant began in 1935 however flourished immensely through 1972. Benihana of Tokyo competitive methods of success, according to Hiroaki (Rocky) Aoki, President, are "eliminating the need for a conventional kitchen with the hibachi table arrangement, the only skilled person needed is the chef; reducing the menu to only three simple Middle American entrees: steak, chicken and shrimp; and historical authenticity" such as architectural surroundings of the..."
Cite this Case Study:
Case Study: Benihana of Tokyo (2006, December 01) Retrieved September 19, 2014, from http://www.academon.com/case-study/case-study-benihana-of-tokyo-130094/
"Case Study: Benihana of Tokyo" 01 December 2006. Web. 19 September. 2014. <http://www.academon.com/case-study/case-study-benihana-of-tokyo-130094/>