Abstract
The paper discusses that the success of many companies' websites varies markedly, showing that products and the reputation of the bricks-and-mortar store are not sufficient to inspire success via website sales. The paper discusses the website of Yankee Candle, the industry leader in premium scented candles. The paper discusses how their website exploits all the advantages of online shopping and therefore enjoys high customer satisfaction. The paper concludes that their website successfully incorporates the advantages of bricks-and-mortar stores while still creating a pleasurable and simple online search for products.

From the Paper
"Many companies' websites sell similar, if not equivalent, products to similar demographics in close geographic regions. Despite this, the success of many companies' websites varies markedly, giving credence to the theory that products and the reputation of the bricks-and-mortar store aren't sufficient to inspire success via website sales (Totty 2001). Successful websites can expand and build on the reputation and name recognition of a bricks and mortar store; however, they can also become entities unto themselves and offer options not available in a physical store, like 24-hour ordering and customer service, faster location of a product, and side-by-side comparisons of specific features and options."

Tags:online, search, reputation, sales, products

Abstract
This paper presents a business plan for a candle shop in Queens, New York, that will cater to the needs of primarily the female and youth market, including multicultural offerings. Included are executive summary, mission statement and objectives, product and service offerings, strategies, target markets, industry background, staffing, and a Pro Forma Profit and Loss statement.

From the Paper
"The candle industry has experienced double-digit growth over the past decade with sales of fragrance and aroma candles ..."

Tags:retail sales, aroma therapy, small business, marketing, employees

Abstract
The paper discusses this volume of the series about the character Nancy Drew. In fact, the paper points out that the author is as fictional as the character, for this series is one of a number of series written by a group called the Strathmeyer Syndicate. This was a publishing group that employed anonymous writers to produce books then published under the imprint of fictional authors like Carolyn Keene for series based on characters like Nancy Drew, the Hardy Boys, Tom Swift and the Bobbsey Twins. The book is a relatively simple mystery with a number of plot twists that keep the main character moving from place to place in pursuit of an answer to certain questions about an Old Man and his legacy.

Tags:book, mystery, review

Abstract
This paper examines Carl Sagan's clear and lucid style of writing which lends itself well to understanding the diverse number of issues as detailed in ""The Demon-Haunted World: Science as a Candle in the Dark." This paper discusses the basic theme of Sagan's novel which is the defense of technology as a necessity to improve man's existence on this planet. The writer of this paper also touches on Sagan's provision of figures which communicate the number of people who remain in the dark about matters of science.

From the Paper
"Carl Sagan uses a clear and lucid style of writing which lends itself well to our understanding of the diverse number of issues he discusses. Perhaps the best way that Sagan creates such a clear understanding of his ideas in The Demon Haunted World is his art of using words effectively. From the beginning of the work his explanations are
handled with a sort of empathy so as not to demean the intelligence of true believers. Not once does he ever write anything to suggest that people who believe in the various pseudosciences are asinine. He simply shows the evidence in an unbiased, objective manner."

Tags:space, science, fiction, non-fiction, medicine, technology, book, review

Abstract
This is a write-up of a chemistry laboratory experiment looking at Charles' Law, which states that at constant pressure, temperature and volume are directly proportional to each other. The paper describes two experiments: (1) a gas is heated and its temperature and volume change noted and compared; and (2) a candle is burned in an inverted test tube set in a pan of water. The paper describes that as the oxygen in the tube is used up, water rises in the tube, and when there is no more oxygen left the flame is extinguished.

Tags:Charles' Law, pressure, temperature

Abstract
Benjamin Franklin is considered by many to be one of the greatest Americans to ever live and is also held as an important pillar of America's national heritage. Some may also argue that he exemplifies the American dream and all that is truly American. The paper shows that as the son of a candle maker and with only a minimal amount of formal education, Benjamin Franklin was influenced by his modest background and used his dedication and determination to master many disciplines in his quest for success. The paper examines how throughout his life, Benjamin Franklin took on the roles of statesman, philanthropist, inventor, revolutionary, publisher and philosopher. In regards to his personal and political ideologies and achievements, Benjamin Franklin epitomized the Ideal American.

From the Paper
"Although Benjamin Franklin was a man of many interests and talents, he is most certainly best known for being an exceptional statesman. In the English and French wars, he sided with the British and tried to encourage peace with the Native Americans and the French. Franklin also fought for Native American rights. He returned to London for a while and used his networking there to stress the importance of America as a colony. However, he became disillusioned with the British and their self-importance, and decided to refer to himself as an American rather than an English American. This was the starting point for Franklin's fight for independence."

Tags:Pennsylvania, Gazette, Way, to, Wealth, Declaration, of, Independence

Abstract
This paper examines the myriad of changes brought about by the invention of the light bulb. The paper presents issues of safety of light bulbs as opposed to candles. The paper also claims that the light bulb has changed the face of travel, enabling safe passage whether by car, boat, airplane or walking. It has also greatly increased productivity worldwide by allowing longer hours of work.

From the Paper
"The light bulb was perhaps the most significant invention since fire; although fire was never truly invented. Nevertheless, the light bulb has impacted our lives on a scale similar to that of when our ancestors first harnessed the flame: it has altered the way people live their lives so drastically that it is difficult to even imagine life in its absence. Thanks to its invention, the night is open to far more activities than the candle or even the lantern could ever have provided. Its likelihood as a fire starter is much less than its predecessors, thus increasing the safety of people and their property. The light bulb has changed the face of travel. It has also greatly increased productivity worldwide."

Tags:electricity, candle, dark

Abstract
The paper is the business plan for the launch of a Vietnamese greeting card company with a specialty product - cards with aromatherapy scents and candles. The paper includes all of the standard analysis sections such as PESTLE and SWOT, as well as basic financials and lacks only the associated spreadsheets of the pro forma to constitute an entire business plan. The paper concludes with an action plan for the months of September, 2004 through January, 2005.

Table of Contents:
Executive Summary
Mission Statement
Background on Industry
PESTLE - Political, Economic, Social, Technological, Legal, Environmental
SWOT Analysis - Strengths, Weaknesses, Opportunities, Threats
Competitive Analysis
Target Market
Marketing Objectives and Strategies
New Product Description
Packaging and Branding
Inventory Control
Budget
Control
Detailed Action Plan
Reference

From the Paper
"The first product of ABC Greetings is a line of specialty greeting cards. These cards are everyday cards; that is, created for everyday giving and not specifically for any special occasion. The difference in the ABC Greetings line is the addition of a corresponding aromatherapy scent that ties in to the card's message. It is expected that in the near future the line will be expanded to include special occasion cards with an appropriate scent for that occasion."

Tags:aromatherapy, PESTLE, SWOT

Abstract
A close reading of a passage is different than analyzing a portion of text, yet it is similar in many ways. "The candles dropped hot, acrid gouts of wax on my bare shoulders. I watched with my furious cynicism peculiar to women whom circumstances force mutely to witness folly, while my father, fired in his desperation by more and yet more draughts of the fire water they call "grappa", rids himself of the last scraps of my inheritance. When we left Russia, we owned black earth, blue forest with bear and wild boar, serfs, cornfields, farmyards, my beloved horses, white nights of cool summer, the fireworks of the northern lights. What a burden all those possessions must have been to him, because he laughs as if with glee as he beggars himself; he is in such a passion to donate all to The Beast." This paper does a close reading of the above text. It discusses punctuation, diction, features of sound, sentence types, and the sense the speaker gives to the passage.

Abstract
Cancer is a cause of alarm. And colorectal cancer like any other cancer is a cause of alarm because it kills more than 50,000 people each year, making it second only to lung cancer in cancer deaths each year. Yet it is highly preventable, through a healthy lifestyle, and regular screening to prevent the minor irregularity in the body to develop into some malignant growth. Regular medical examinations are very important, once the candles of the fortieth birthday are blown out. The following five-page undergraduate paper is a brief study about the causes, symptoms, and patterns of occurrence of the colorectal cancer, with specific reference to its occurrence among women at age 40 and above.