Abstract
This paper presents a detailed discussion on the various way businesses will have to adjust in coming years to accommodate the Hispanic population in the US. The census bureau has declared that in the future there will be more Hispanics in the nation than any other race. The author of this paper describes the demographics of that as well as the different things businesses can do to prepare for the diversity and the changes in the face of America from a business standpoint.

Tags:BUSINESS / ETHICS, INTERNATIONAL BUSINESS, business changing face

Abstract
This paper examines two scholarly writings - : Neil Fligstein, (1987) "The Intro-organizational Power Struggle" and Gerald F. Davis, Kristina A. Diekmann, and Catherine H. Tinsley. 1994. "The Decline and Fall of the Conglomerate Firm in the 1980s." These articles are compared for their theories on the changes occurring in corporate America and which factors are responsible for these changes. It examines how these changes might have predicted the economic crisis of today.

From the Paper
"In Fligstein (1987) the history of corporate structure in America is addressed. During the early portion of the century, it was possible for the right person to be promoted from manufacturing into management. In the middle decades of the century, control of large firms fell on sales and marketing personnel. However, in the past 25 years, we have seen another shift, finance people now control large corporations. These changes were brought about by changes in organizational structure, anti-trust laws, and an increase in mergers since the end of World War II (Fligstein, 1987)."

Tags:corporation, fligstein, diekmann, tinsley, davis, institutional, organization, firms, internet, marketing, technology

Abstract
The paper discusses how a Catholic bookstore is hoping to change the face of Catholic publishing using a state of the art website and partnership with publishers to market books that can actually be useful.

From the Paper
"The business is a bookstore that focuses on items related to the theology and practice of the Catholic faith. The main store is of brick and mortar but there is insufficient local demand to maintain a constant stream of revenue. Furthermore, the owners foresee the success of their store changing the face of Catholic publishing to go beyond simple prayer books and educational materials, to include books on politics, culture, history, family life and other mainstream subjects with an approach that applies the Catholic Faith..."

Tags:e-mail, advertising

Abstract
This paper discusses the characteristics that make up the culture of an organization. It then discusses the importance of change within any organizational structure that wishes to compete and survive in a competitive business environment. The paper then looks at the challenges that an organization can face when implementing change.

From the Paper
"For example, a change that might be implemented into the organizational structure and culture of the sales department could be the addition of a workforce management team. The workforce management team will analyze and report productivity and monitor different aspects of the employees in the sales department to ensure that the department is maximizing its productivity. The addition of a workforce management team will be met with resistance from employees who are used to arriving at work several minutes past the start of their shift and taking extended lunch breaks. Because this was allowed in the past it became part of the culture of the sales department. In an effort to increase the output of the sales department, management has decided that it is time to tighten up on the policies that are not currently enforced. This would mean that if an employee does not login to their computer at a certain time, an automated notification will be sent to management. This would enforce coming to work on time, not taking an extended lunch, and not leaving early for the day. An environment where this was acceptable in the past will resist this change. In response to this, educating the valued employees about the company's past success and promoting the idea of continued and increased success in future explains to them why the change is taking place. One way to sell the change or reinforce why it is beneficial to the employees would be to tell them that the change is being implemented instead of letting some of them go."

Tags:culture, productivity, competitiveness, management

Abstract
The paper discusses the changing role of HR departments in the new global economy and looks at how these departments are under increased pressure to hire the right people, are now expected to assume a greater role in strategic policies, and are obligated as never before to craft workers who can step into leadership roles expeditiously without a beat being missed. The paper also details how fostering a common esprit de corps in the face of mergers and acquisitions is more critical than in the past. The paper concludes that as human capital becomes more important, HR departments become more important.

From the Paper
"The following paper discusses the changing role of HR departments in the new global economy. Specifically, the paper looks at how these departments are under increased pressure to hire the right people, are now expected to assume a greater role in strategic policies, and are obligated as never before to craft workers who can step into leadership roles expeditiously without a beat being missed; the paper also details how fostering a common esprit de corps in the face of mergers and acquisitions is more critical..."

Tags:human, resources, competitive

Abstract
This paper discusses the changing face of the economy due to the constant advances made in technology. E-commerce and online marketing are described. The focus of the paper is on the small business that might make use of the internet for various purposes, but does not necessarily have enough capital to use it to project major online promotions. This paper aims to find out how small businesses, part of them that already entered the online business, apply the methods discussed in giving their sites a task to build their image and brand online.

From the Paper
"E-commerce is projected to replace the traditional trading system in the coming years. The rapid technological change had boosted the trading process and increased opportunities to reach potential new markets all over the world in seconds of connection. More than 150 million users were expected to turn to the internet as the primary resource to find information daily in 2002 (Riddle, 2001). For business firms, it would be a major challenge to advance their marketing planning and build their brand in the new medium, online."

Tags:economy, internet, online, technology, marketing, promoting

Abstract
This paper offers an analysis of the current business environment, particularly in the area of human resources, which is characterized by rapid change. Therefore, the paper asserts, businesses must continuously manage changes, dealing with the largest limiting factor in doing so - employee resistance. The paper explains, however, that the right incentive plan can create an employee mindset which is favorable to managing change. One tactic mentioned by the paper is incentives, which are not necessarily financial, but may also include the performance management system and the empowerment of the employees. Through these components of the incentive plan, the paper concludes, management can align employee objectives to organizational objectives and facilitate learning and growth; a motivated workforce creates a sustainable competitive advantage for the organization.

From the Paper
"Lincoln Electric, manufacturer of welding equipment and consumables, has continued to grow and prosper even as competition such as General Electric and Westinghouse rose and faded. The company's continued success has been attributed to the incentive plan. This incentive plan had a highly positive effect on employee motivation and thus their productivity. As a result, productivity at the company was increasing at twice the rate of benchmark manufacturing companies. The incentive system at the company consisted of four components: piecework, annual bonus, guaranteed employment and limited benefits. The management offered limited benefits and in this manner generated savings that could be diverted to boosting bonuses and worker compensation. Because the employees were in charge of maximizing their own earnings potential, they took the responsibility to maximize their productivity. The company also maintained a flexible organizational structure in order to facilitate guaranteed employment. As a result, during economic downturns, the production workers would be retrained and shifted to other work processes. In this manner, the management was able to avoid the possibility of layoffs and this also led to the strengthening of the organizational culture."

Tags:HRM, culture, corporate, incentive, compensation

Abstract
In this paper the author looks at the progress that businesses have made over the past few decades. He highlights how American corporations were responsible in the past for many innovations and inventions, from the railroad to the telephone to the automobile. But as he points out, this progress has slowed down. The author proceeds to examine the changes, not as a result of lazy workers or inept management, but rather the technological changes that have taken place. He discusses the theories of Michael Hammer and James Champy, that there are three forces which are driving company managers and executives into unfamiliar territory, customers, competition and change. The author describes some specific companies and technologies which are now lagging behind. In conclusion he states that it has become necessary not only for companies to become technologically savvy, but also re-engineer their corporations to reflect the trends in technology. He advises that business plans needs to be structured to be marketable in this new age and convenient for the customer.

From the Paper
"The bottom line according to the authors is that if a company wishes to survive into the next century, then drastic change is necessary. The negative factors, which are causing problems for companies that continue to do business the old way are not new ones, but in the past there was not much reason to worry about them, but today could destroy them. The authors suggest that the company needs to be reengineered. Reengineering is "the fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance..." Contained in this definition are four key words. Companies need to ask fundamental questions about themselves and their operations without assumptions or givens. The focus is on what must be done then on how to do it. "It ignores what is and concentrates on what should be."

Tags:invent, individual, customer, service, operating, system, advanced, price

Abstract
This paper discusses the issue of downsizing through corporate layoffs, plant closures and mergers that relinquish small businesses. According to this paper, this changes the face of the American nation which ultimately serves to harm employees. The American Dream used to encompass promoting the interests of workers and employees interested in realizing financial opportunities and long term employment.

From the Paper
"Hornsby, Mueller & Van Deusen (1998) however, suggest that loyalty can still retain a place in modern corporations. Companies can for example, promote reemployment programs in situations where downsizing is inevitable due to economic restraints. Many times downsizing occurs as companies outsource or subcontract jobs on the domestic and international level (Hornsby, Mueller & Van Deusen, 1998). Clearly this helps reduce corporate overhead (Hornsby et al. 1998). To help reestablish an environment of loyalty however, companies can look to other methods to help reduce costs, including early retirement, voluntary time off among employees and increased use of "part time workers" rather than downsizing and outsourcing jobs internationally to save money (Hornsby et al. 1998). Such actions may re-instill the ideals of corporate loyalty among employees and employees in modern society. "

Tags:loyalty, companies, employees, competitive

Abstract
This paper looks at the idea of ethics and a code of conduct within a business and how it affects the marketing world. The paper also looks at the way in which a code of ethic can change the face of a company and help both the company and the consumer.

Tags:ethics, business, personal