Proposes how to deal with the problem of Kobe Bryant's negative image in his role as Nike's celebrity representative.
Essay # 47011 |
1,007 words (
approx. 4 pages ) |
3 sources |
APA | 2004
|
$ 21.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
Nike hired Kobe Bryant, a popular Laker's basketball player, to promote its products due to his modest, low-key style, contrasting with his team?s extraordinary athletic success. However, the recent allegations regarding sexual assault made about Bryant in the media and through the judicial system have completely altered Bryant?s image. This paper offers a proposal on what to do when the celebrity spokesperson, hired by a company executive, undergoes a rapid and unexpected change of image in the context of the modern media because of circumstances beyond company control.
From the Paper
"The "data" accrued in such a case is difficult to pinpoint in a graphic format. Since the evidence regarding the night in question and the woman who is making the allegations varies from day to day, it is difficult to quantify what sort of an impact these allegations can and would have on future sales of Nike. What is clear, however, is that Bryant is no longer the man whom Nike hired. Sadly said, even if completely innocent of the allegations, the new data disseminated in the media shows him to be either a complicated martyr figure at best or at worst, a guilty man of a horrific assault. The fact that Nike also has a substantial line of clothing specifically targeted at women, usually making use of powerful and athletic women in its promotional material, makes the sexual nature of the allegations a particular concern."
Tags:Dennis, Rodman, Michael, Jordan
A review of the Kobe Bryant case and the use of hearsay evidence in court.
Case Study # 146730 |
797 words (
approx. 3.2 pages ) |
6 sources |
APA | 2011
|
$ 17.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
The paper discusses how the Kobe Bryant case was based largely on hearsay, which was admissible in the preliminary hearing but would have not been admissible during the main trial. The paper explains the exceptions to the prohibition on hearsay evidence that could have applied to the Kobe Bryant prosecution. The paper shows how the case highlights the rules surrounding the admissibility of hearsay evidence.
From the Paper
"When Kobe Bryant faced rape charges, he was compelled to stand trial by virtue of a Colorado law that allowed the inclusion of hearsay in the preliminary hearing. However, the case was dismissed before going to trial (MSNBC, 2004). Had it gone to trial, the hearsay evidence would not have been admissible. Hearsay is defined as any testimony or documents that quote persons not in court (Legal Dictionary, 2009). The hearsay rule exists because attorneys do not have the opportunity to cross-examine persons not in court. Additionally, the trier of fact cannot judge first-hand the credibility of the first-hand witness."
Tags:prosecution, defense, evidence, testimony, witness
A discussion on the trial of Kobe Bean Bryant.
Case Study # 92525 |
3,061 words (
approx. 12.2 pages ) |
4 sources |
MLA | 2007
|
$ 53.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
This paper offers an in-depth discussion on the case against Kobe Bean Bryant. It offers explicit details on the All Star basketball player, Kobe Bryant and the chain of events which led to his arrest. It continues to expand on the court case and its final outcome.
From the Paper
"He ranked number 59 in SLAM magazine's Top 75 NBA Players of all time in 2003 (Wikipedia). But his prominence and clean image as a young married father went under question when a young woman sued him for sexually assaulting her in his room at the Lodge & Spa at Cordillera in nearby Edwards on June 30, 2003. The sensational case smeared the wholesome family image he projected in landing multimillion-dollar endorsement deals and brought him much bad publicity in the duration of the investigation. It also brought attention to the rightness of awarding anonymity to women who file sexual charges. If Kobe was convicted, he would have been sentenced to life in jail and lose his career and his multi-million-dollar sponsorship deals (Wikipedia)."
Tags:court, case, basketball, adultery, justice, system
Study of Kobe Bryant's transformation from an athlete to a believer of God and a responsible, good man.
Essay # 50930 |
778 words (
approx. 3.1 pages ) |
1 source |
APA | 2004
|
$ 16.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
Utilizing theories for and against symbolic interactionism, this paper looks at the similarities and differences in which Bryant's experience has altered his image, not only as a basketball player, but also mainly as an individual interacting with his society.
From the Paper
"After cases of sexual assault and molestation had been charged against Bryant, he had undergone transforming his image to a more positive one. Mainly a man who is athletic and preoccupied with his sport and profession, Bryant gradually became family-and God-centered, focusing his time with his family apart from playing professional basketball. To illustrate his conversion to being a "good" man, Bryant had his wife and daughters' names, an angel halo and Psalm's Scripture 27 tattooed on both his arms. Furthermore, he bought his wife a $4 million diamond ring and has become a staunch believer, even messenger, of God's good news, since his teammates claim that Bryant often talks about God."
Tags:sociology, social, reality, interaction, self, realities, sexual, assault, athletic, sport, profession
An analysis of the literary work of Bryant illustrating a world different to the world we know.
Analytical Essay # 8268 |
1,143 words (
approx. 4.6 pages ) |
0 sources |
2002
|
$ 23.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
This paper describes a society different from ours by examining elements known to us - education, religion, economy, politics. It portrays this "other world" as almost perfect. The writer questions this utopian existence.
From the Paper
"In Ata, the education of the society is communal. There is no television or commercialized entertainment to purvey standardized messages of how an individual should live his or her life. In "our world" education is relegated to certain individuals and institutions. As a result, education is imparted in an intellectually homogenous fashion, for better or for worse. Individuals from poorer economic circumstances usually receive a poorer education. Education for all individuals is not tailored to the specific academic needs of every child. When an individual goes home, he or she receives all of the prejudices of his or her family in totality, with little contrasting moral values, except from popular culture. In Ata, because education takes place communally, an individual's wealth or poverty does not play into his or her learning. Also, different people can teach children different things. The parents and teachers are not solely responsible for the child. The child's uniqueness as an individual and a learner is respected. This is also true of adults, who have much to learn from children in Ata. Learning is mutual, rather than hierarchical."
Tags:society, boundries, judgement, utopia, guilt
A look at homophobia and the fighting against gay rights.
Persuasive Essay # 144417 |
750 words (
approx. 3 pages ) |
4 sources |
MLA |
|
$ 16.95
More information
|
Add to cart
Abstract
The paper discusses how in 1977, beauty queen and Orange Juice spokesperson Anita Bryant began her religious-themed attack against equal rights for gays- which she spread to raciosm, anti-Semitism and her belief that most minorities, according to her Bible, are doomed to hell. The paper relates that she won anti-gay right legislation in Dade county, which stood for some twenty years. The paper then discusses how last year, the Mormon chuirch contributed millions in favor of Prop 8, overturning the California Supreme Court's ruling that same-sex marriage was legal in California. The paper argues that in both instances, it was misguided religious fervor that stirred homophobia.
From the Paper
"Homophobia is nothing new. But, sometimes the efforts go beyond words and slogans and occasional beatings and so-called "gay bashing" that can result in death, such as occurred in Colorado with the severe beating of Matthew Shepard. However, the most insidious forms of homophobia are those in the guise of legislation and "moral crusades." The recent victory of Proposition 8 in California was ostensibly to overturn the California Supreme Courts decision that same sex marriage was legal. In fact, it was a crusade funded in the millions of dollars by the Mormon Church and its parishioners. "(A) spokeswoman for Yes on 8,...""
Tags:same sex marriage, mormon church, homosexual rights
A discussion on the issues associated with overriding a physician's instructions when they put the patient at risk.
Term Paper # 138921 |
1,000 words (
approx. 4 pages ) |
2 sources |
APA |
|
$ 21.95
More information
|
Add to cart
Abstract
This paper outlines the case of "Greer v. Brant" and then discusses the professional and ethical issues associated with overriding a physician's instructions when they put the patient at risk. The paper explains four associated discussion points regarding steps the hospital staff should take when a patient has a life threatening situation and the physician's orders are to discharge the patient.
From the Paper
"This paper shall brief the case of "Greer v. Brant" and then discuss the professional and ethical issues associated with overriding a physician's instructions when they put the patient at risk. There are four associated discussion points regarding steps the hospital staff should take when a patient has a life threatening situation and the physician's orders are to discharge the patient, the student and resident training related to this issue, actions nurses should take when faced with questionable actions of physicians and residents are discussed and policy and procedural issues associated with this issue arises."
Tags:overriding, physicians, orders
Explores the theme of death in William Cullen Bryant's "Thanatopsis" and Edgar Allen Poe's "The Raven."
Comparison Essay # 145173 |
1,321 words (
approx. 5.3 pages ) |
6 sources |
MLA | 2010
|
$ 26.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
This paper gives a literary analysis of how the theme of death is expressed in two poems, William Cullen Bryant's "Thanatopsis" and Edgar Allen Poe's "The Raven." The review compares and contrasts the two authors' views of death, citing Bryant as seeing death as a natural progression of life that should not be feared, as opposed to Poe, for whom eath was the eternal separation of loved ones that results in madness from isolation. Additionally, the paper gives some biographical information of the authors that may have shaped their views on death. Quotes from the poems are used to support the reviewer's opinions. The paper concludes by stating that every individual will handle death and the thoughts of death in his or her own way.
From the Paper
"Both poems explore the theme of death at a time in society when death could strike at any moment. Each poet suffered the loss of death through illness and this loss is expressed in the poems. While both poems are about death, they explore different aspects of death. "Thanatopsis" asks us to consider a certain peace after death that should not be feared. Despite the pain of death, we should have hope that we will be with our loved ones after we die. "The Raven" looks inward, focusing on the devastation brought on by those suffering from loss. We sense the speaker has no hope and offers none to us as a result."
Tags:Edgar Allen Poe, William Cullen Bryant, literary criticism
A research analysis on how to increase interest for Bryant and Stratton College in Milwaukee, WI.
Research Paper # 116552 |
1,925 words (
approx. 7.7 pages ) |
2 sources |
MLA | 2009
|
$ 36.95
More information
|
Add to cart
Abstract
This paper explores how to improve the enrollment for information technology certification and in general raise greater awareness for Bryant and Stratton College in Milwaukee, WI. The paper provides an analysis of the IT course market as well as Bryant and Stratton's defined position within the market. The paper also discusses a survey that will be administered to the public within the greater Milwaukee area and its data collection, data analysis and expected results. The paper concludes that in order to increase the general interest within Bryant and Stratton College, an institutionalized method to advertise and spread the word of the IT program must be initiated.
Outline:
Introduction
Background
Research Problem Statement
Research Questions and Hypothesis
Literature Review
Research Design
Sample
Data Collection
Data Analysis
Expected Results
Conclusion
From the Paper
"Bryant and Stratton College is one of the most prestigious academic programs in America. It has campuses all across the nation and has helped thousands of students with their educational needs and to go in the right direction towards better career advancement. The particular institution in question is the Milwaukee, WI campus of Bryant and Stratton College. This particular campus is concerned with the enrollment situation for their information technology certification courses. The dilemma presented is how to increase and better the situation of enrollment for information technology and in general raise greater awareness for Bryant and Stratton and all of the benefits that it offers to its students."
Tags:advertising, survey, data, information, technology, certification
A review of Bryant Simon's "A Fabric of Defeat" which discusses South Carolina textile workers and their perception of the world.
Analytical Essay # 31240 |
1,025 words (
approx. 4.1 pages ) |
1 source |
2002
|
$ 21.95
More information
|
Add to cart
Abstract
Bryant Simon examines the politics of South Carolina textile workers from the late 19th to the mid-20th century. He demonstrates how a group of southern laborers perceived the world, especially in the context of politics and public power. We see how these workers went through many transitions in their ideology, as their views of race and class changed throughout political developments, especially those that were brought on by the New Deal. The author examines the careers of Cole Blease and Olin Johnston to crystallize his themes. He analyzes the roots of the appeal of these popular South Carolina politicians to demonstrate his main arguments.