Abstract
This paper takes a look at the changes that Broadway, as a physical place, as well as a genre, has undergone since its inception, in an attempt to understand why modern Broadway musicals are not doing as well as they had in earlier years. The paper concludes that the diminishing popularity of Broadway today is due to both financial reasons and audience-motivated reasons.

From the Paper
"Currently, according to Mayor Rudolph Giuliani, at least one fourth of the 30 million visitors to New York each year still come to see a Broadway play (Kroll 64), making it one of the top reasons tourists travel to New York. However, while there indeed seems to be a resurgence of interest in Broadway, there is a great disparity in profits for older musicals and revivals of shows from earlier decades and the more current modern musicals."

Tags:theater, entertainment, world, avenue, tickets, actors, golden, age, producers, scripts

Abstract
In this paper, the author argues that, contrary to what is often assumed, Broadway has become more populist, not less. The author argues that, in spite of the spiraling cost of tickets to Broadway shows, the shows pander to the least demanding, most pedestrian of artistic sensibilities.

From the Paper
"It might be logical to surmise that because Broadway ticket prices have reached the dizzying heights of, say, tickets for major league baseball and football's better seats-in the neighborhood of $100 a ticket-the Broadway stage is becoming less populist, pricing theatergoers out of the velveteen seats. However, the opposite is closer to the truth. The higher those ticket prices go, the more populist the Broadway theater becomes."

Tags:populist, disney, studios, celine, dion, new, york, city, east, forties, feeder, houses

Abstract
This paper provides a first-person response to the Broadway production of "Beauty and the Beast." The response is not favorable and focuses on how the show was an emulation of the film instead of being an original work of art. Comparisons are made between it and "The Lion King."

From the Paper
"The performance that I witnessed was a Broadway musical adaptation of the Disney animated film, "Beauty and the Beast." I had seen the animated film many times when growing up and was fond of the story and the characterization, and was curious to see if the creative transition to the stage was able to keep the same traits that I had always enjoyed. The location of the performance was on Broadway in the Lunt-Fontanne ..."

Tags:theater, response

Abstract
The paper explains the nature of a Playbill, a kind of reference guide to the show of the evening, summing up the cast list, the cast biographies, and also giving theatergoers a bit of advice about places to go in New York before and after the show. The paper examines the role the playbill plays in encapsulating the consumerist, capitalist nature of Broadway theater. It also explores the influence wielded by Showboat's playbill.

From the Paper
" "Show Boat," originally produced in 1926, and later revived at the Gershwin theater in 1994, has often been called the first modern Broadway musical. The image on the cover of the show's Playbill during its most recent incarnation on Broadway is a sentimental picture of a turn of the century family of three waving at a large, smoking Riverboat show boat ship. This Playbill artifact encapsulates, perhaps more than any other example of the modern, New York Broadway theater, the nature of Broadway's form of theatrical, musical entertainment. The Playbill is a nostalgic commodity that reduces the show to a singular theme, and attempts to encapsulate within its covers, in as non-threatening a fashion as possible, the nature of a show that has proved disturbing to many viewers."

Tags:controversy, beauty, souvenir, audience, paraphernalia

Abstract
The paper concentrates on the five key areas of competitive analysis, e-business strategies and systems recommendations. The paper provides an analysis of how the cafe can use networks and telecommunications more effectively and explores the role of customer relationship management (CRM) in the ongoing operations of the cafe. The paper also discusses the systems development and outsourcing decisions of creating and maintaining applications internally versus purchasing them from software companies. The paper includes figures and an appendix containing a table that compares Web 2.0 applications.

Outline:
Introduction
Competitive Advantage
E-Business Strategy
Use of Networks and Telecommunication Technologies
Customer Relationship Management
Systems Development and Outsourcing

From the Paper
"In the casual dining and QSR industry the competition for customer loyalty is fierce in the 21rst century, orders of magnitude more intense than the 1950s and 1960s when The Broadway Cafe was founded initially successful. The use of integrated marketing communications (IMC) by causal dining and ASR competitors to The Broadway Cafe have been successful in increasing customer loyalty, retention and re-purchase rates over time. The bargaining power of buyers is also introducing entirely new services into the causal dining and QSR industry. Panera Bread for example pioneered the offer of free WiFi Internet connections within their deli/bakeries. The strategic direction of offering more services at little or no cost to buyers to entire them to be loyal and eat at their cafes and QSRs is considered to be a competitive advantage Panera Bread has been able to successfully use to gain buyers, or customers, over time."

Tags:e-business, networks, telecommunications, systems, development, outsourcing

Abstract
The paper describes how BEC has developed and implemented a rather robust information system that supports all major business activities and functions at the company's retail operations and corporate headquarters. The paper relates that in terms of on-site support at the company's retail outlets, BEC has developed a turnkey package of hardware and software. The paper explains that each store effectively has the same cloned system which includes a decentralized database for supporting daily transactions.

From the Paper
"BEC has developed and implemented a rather robust information system that supports all major business activities and functions at the company's retail operations and corporate headquarters. In terms of on-site support at the company's retail outlets, BEC has developed a turnkey package of hardware and software. That is, each store effectively has the same cloned system which includes a decentralized database for supporting daily transactions. The Transaction processing system itself supports five basic applications including: membership, rental, sales, inventory control, and..."

Tags:sdlc, systems analysis, systems design

Abstract
The musical was long a Hollywood staple, a genre that was used year after year. After the 1960s, however, the film musical all but disappeared, though it continued in a modified form as a Broadway staple, just as it had been throughout this century.

From the Paper
"The musical was long a Hollywood staple, a genre that was used year after year. After the 1960s, however, the film musical all but disappeared, though it continued in a modified form as a Broadway staple, just as it had been throughout this century. Imitation drives the motion picture industry as it seeks material for films, but it also drives Broadway to a great extent. Broadway and Hollywood have taken turns in recent years in originating material which would then be taken over by the other so that stage plays like Grease and Evita are adapted to film, while recent films such as The Lion King and older films such as Sunset Boulevard have been adapted to the stage. Hollywood and Broadway have in many instances in recent years combined forces to develop material for the screen that would also be valuable on stage, or for the stage that would be worthwhile as a film. The ..."

Abstract
The paper discusses how the cafe company seeks to bring family groups into the cafe whenever possible and has arranged for a Children's Story Hour that serves this purpose.

From the Paper
"The company seeks to bring family groups into the cafe whenever possible and has arranged for a Children's Story Hour that serves this purpose. Such a time period in the afternoon also aids mothers who are shopping and who need a break by this time in the afternoon, and they can enjoy talking to friends and drinking coffee while their children are listening to the stories. This is in the afternoon, and the customer who is complaining is not taking a very broad view of the proceedings and fails to see that children are welcome almost everywhere in the daytime, while they might not be at night. The customer has the right to express his opinion, but he..."

Tags:broadway, cafe, business

Abstract
This paper studies the works of Charles Busch, one of America's more well-known satirists and comedic playwrights. The paper begins with a review and critique of Busch's most recent production, "A Tale of the Allergist's Wife". The paper discusses the play's plot and development, as well as the actors, directors and producers associated with it and awards that it has won. The paper then compares "Allergist's Wife" to Busch's other works, including the play "Woman of the Year" and his writing for the HBO show "Oz". The last section of the paper discusses Busch's career rise and the parallel shift in American society, which can now embrace such an author and his "edgy" themes.

Outline
Thesis Statement
"A Tale of the Allergist's Wife"
Busch's Other Works by Way of Comparison
Further Contrasts and Comparisons

From the Paper
"Busch's play chronicles the spiritual turmoil of Marjorie Taub - brilliantly acted by the veteran comedy and quite often serious actress Linda Lavin - a middle-aged Upper West Side wife and confidant to her Allergist husband - and others as the play delightfully exposes - and how her life changes when a former friend from her past suddenly appears on her doorstep. This is a wonderfully delicious and quite devious social satire that is filled with the wicked fun and delightful surprises one has come to expect from Busch works."

Tags:broadway, allergist's, wife, oz, hbo, gay, satire, comedy

Abstract
This paper discusses the staging of "The Lion King" musical on Broadway, explaining how the theory of commodification was implemented in its staging and merchandising, how the venue made a difference, and appraising the musical's success.

From the Paper
"The staging of "The Lion King" on Broadway was the synergistic coupling of venue and marketing in a remarkable example of brilliant artistry that made optimum use of its location, talent and theatrical staging to create a phenomenon. Disney's appropriation and transformation of Times Square for the purpose of producing "The Lion King" there and its integration of marketization into the actual production rendered the staging a complex interaction of opportunity development and production that resulted in a long-running Broadway hit and myriad related products..."

Tags:staging, stage, musical Disney, Broadway, New York City, The Lion King, Taymor, theory, commodification