Abstract
This paper is a review of the book "13 Fatal Errors Managers Make and How You Can Avoid Them" by E. Steven Brown which lists 13 fatal errors and shows how to avoid them while also saying much about management and business in general.

Abstract
This paper reflects the author's decision-making process as he contemplates and ultimately decides to pursue corporate law. The paper includes facts and statistics about law careers, specifically focusing on how to avoid being outsourced. The author concludes with a plan of action to build a successful corporate law career while establishing oneself as "non-fungible" or non-tradable.

From the Paper
"Corporate lawyers work in the center of law and trade and they serve as advisors or advocates for the business that hires them. Most corporate lawyers are categorized as either transactional attorneys or litigators. Transactional attorneys advise companies during large financial transactions such as public offerings of stock, mergers and acquisitions, joint ventures, corporate reorganizations and cross-border financing ("Corporate Law"). Litigators are often the lawyers that appear in court to represent plaintiffs or defendants. I would prefer to be more of an inside-man and therefore, a transactional attorney."

Tags:lawyer, fungibility

Abstract
This paper examines how, in the article, "Avoid the Four Perils of CRM" , authors Darrell K. Rigby, Frederick F. Reichheld and Phil Schefter provide insightful analysis and guidance from their collective experience advising companies on how to augment their marketing, selling and service strategies more effectively using customer relationship management (CRM) software. It looks at how the authors collectively concur that the need for companies to first define their strategies and the processes required to accomplish their goals is the first step to effectively layering in CRM as an IT investment.

From the Paper
"The four perils the authors mention include implementing CRM before creating a customer strategy, rolling out CRM before changing your organization to match, assuming the more CRM technology the better, and stalking, not wooing your customers. These four perils all either directly or indirectly relate to change management, a key lesson the authors expand upon in their examples of how CRM implementations can typically fail. An excellent insight from the article is that the mere automating of customer-facing processes does not guarantee success of a strategy; in fact this is another point of failure. "

Tags:Customer, Relationship, Management, it, technology

Abstract
In this article, the writer explains why providing the body with water is extremely important for health maintenance. When not enough water is consumed it causes the body to become dehydrated. The writer relates that dehydration is a reduction of body water and notes that dehydration is caused when too much body water is lost and not enough is consumed. The symptoms of dehydration and methods to avoid the occurrence of dehydration are described as well. The paper further discusses that water provides the body with many functions and is essential to include in an everyday diet. According to the paper, in order to avoid the consequences of dehydration it is exceedingly important to drink fluids and consume foods that contain water regularly.

From the Paper
"Consuming high amounts of vegetables and fruits provide the body with the daily amount of potassium. If the body has a lack electrolytes it can lead to electrolyte imbalance. One may lose high amounts of electrolytes from illness. The body may lose high amount of sodium, chloride, and potassium from sweating, vomiting, or kidney disorders. There can be serious side effects from inadequate amounts is potassium, which consist of muscle cramps, confusion, and irregular heartbeat. Some medications that are used to treat hypertension affect potassium loss. It is necessary to replenish the body with electrolytes when they are lost so there are not extreme consequences. There may also be terrible side effects from consuming high amount of potassium. Supplements that contain high amounts of potassium may cause vomiting. If a large amount of potassium goes into the blood it causes the heart to stop. Providing the body with only the recommended amounts of electrolytes can be crucial to avoid harsh side effects."

Tags:potassium, water, drink, fluids

Abstract
The author of this project plan is an employee of a major credit card company. In this paper, the writer examines issues of consumer confidence, trust and convenience in credit card use. The paper seeks to identify what initiatives have been used by financial institutions in recent years to provide consumers with the confidence they need to safely use their credit cards while avoiding fraudulent transactions in both brick-and-mortar and on line settings. The stated aim of the paper is to suggest what steps can be made to improve consumer confidence in a bank's credit card administration services.

Outline:
Project Plan
Brief Description of the Context of the Study
Project Rationale:
Provisional Reading List
Information about Data and Artifacts
Time Line
References

From the Paper
"Data collection will be accomplished by consulting relevant resources in public and university libraries as well as reliable online research sources such as EBSCO and Questia. Organizational resources including those maintained by Citi Cards will also be consulted. The data to be collected will focus on the impact of initiatives designed to improve consumer confidence in credit card use in quantifiable ways. Keywords and phrases to be used for this purpose will include: "credit cards," "credit card fraud," "Citibank," "international credit," "credit card industry," "online credit," "online credit transactions," "online fraud," "identity theft," "banking security," and so forth. The research process will progress in a step-wise fashion, beginning at the top of an inverted pyramid in terms of generality concerning the areas of interest and proceeding more specifically to the issue of defeating credit card fraud at Citibank. Serendipitously identified resources were also incorporated where appropriate. Exclusion criteria to be included in identifying these resources will be those resources that are less than 10 and preferably less than 5 years old, and published in the English language. This approach is highly congruent with a number of social researchers who emphasize the need to review the existing literature as part of virtually any research project today. For example, Gratton and Jones (2003) note that a review of the relevant literature is an essential task in all research... "

Tags:consumers, accounts, virtual, identity, theft, financial, EBSCO, questia

Abstract
This paper explains that being embarrassed in front of others horrifies individuals suffering from "Avoidant Personality Disorders". As a result, they usually withdraw from social gatherings to avoid any sort of discomfort. The author reports that the research showed around 75 percent of the patients who acquire social phobia claim they were vulnerable to shyness during childhood. The paper pointed out that children who came from broken homes, foster homes, and experienced frequent moves, were greatly susceptible to "Avoidant Personality Disorder".

From the Paper
"Hardly any thing is known about the etiology of Avoidant Personality Disorder. One cannot easily determine whether a child is suffering from this disorder or not. From this article, one can analyze that personality disorders are developed through temperamental characteristics present during childhood. "There is evidence that anxious traits are familial with inheritabilities of approximately 50%. Thus, one might expect that some of the core features of AVPD would be present in childhood, although not necessarily at severe enough levels to cause impairment and to constitute a disorder." "

Tags:embarrassment, withdraw, phobia, shyness, etiology

Abstract
This paper explains that, in their article "Avoiding Green Marketing Myopia", Ottman, Stafford and Hartmann present three concepts to avoid the green marketing myopia: consumer value positioning, calibration of consumer knowledge and the credibility of product claims. Next, the author points out that Ottman et. al. believe that many errors have been made marketing green products; however, they feel strongly that, in the future, the marketing of all products will include the concept of "green". The paper analyzes the success of the green marketing of the Apple IPod Commerce and the failure of the "pay-per-wash" service by Electrolux in Sweden.

Table of Contents:
Summary of Article
Authors' Opinion
What Will It Take to Make the Public Go Green
The Future of Green Marketing

From the Paper
"An example is made of the company Electrolux in Sweden. In 1999, to encourage water and energy efficiency they pioneered a "pay-per-wash" service where consumers were given (free) new, efficient washing machines for a small home installation fee and were then charged 10 kroner (about $1.25 U.S.) per wash. The machines were connected via the internet to a central database to monitor use and Electrolux maintained ownership and free servicing of the washers.
"Pay per wash" failed. Why? Because it was not marketed per the guidelines presented in this article."

Tags:knowledge, tunnel vision, value credibility ipod

Abstract
This paper examines the order to commit fraud at WorldCom that came from top management. Verizon, who acquired the company after its bankruptcy, handles its own internal security. The paper further asserts that because of this, there are not yet sufficient internal controls to ensure that such a scandal could not happen again.

From the Paper
" When Verizon purchased MCI formerly, known as WorldCom, they knew they were handling a hornet's nest. WorldCom had filed for bankruptcy in July after its board of directors discovered the company had billions of dollars in unreported losses. MCI had taken steps to separate itself from the scandal such as hiring a new set of directors and changing its name for advertising purposes."

Tags:mci, worldcom, verizon, accounting, whistleblow, fraud, management, business, ethics

Abstract
This paper discusses the two main types of procrastination, psychological and physiological, and explains what each type is. The author also describes the repercussions of procrastination in terms of academic obligations and suggests methods that could help prevent procrastination. These methods include teachers' help in having the course requirements composed into smaller divisions and time management skills.

From the Paper
"No one is perfect, and with that being said, it is understandable that there are characteristics about each and every one of us that we would prefer to change if possible. For example, ones weight, ones organization skills, ones ability to express oneself, and even ones ability to perform certain tasks are all common desires among everyone. However, there is usually one specific behavior (in addition to many others) preventing the ability to change: procrastination."

Tags:motivation, time management

Abstract
This paper examines the political and economic conditions present during the period leading up to the American Civil War and considers whether the war could have been avoided given those conditions. After carefully reviewing the politicians, the economy and the politics of the time, the paper concludes that the Civil War was inevitable.

From the Paper
"Perhaps one starting point, a red flag if you will, happened during the War of 1812. "One of the many anomalies in this war was the bitter opposition by the New England States, despite the fact that it built up their economy." (Morison, p. 396) We know, of course, about the eventual secession of the Confederate states, but in 1814, it was the New England States that went so far as to hold a regional convention to discuss it. Instead, the end of the war promoted what is called "The Era of Good Feeling". It was a time when Americans were tired of sectional and regional arguments. "Manufacturing was displacing shipping as the premier interest of New England and Pennsylvania....Virginia was declining as an agricultural state, but finding no other interest than slave breeding to take the place of tobacco. King Cotton's domain was advancing from South Carolina and Georgia into the new Gulf states...""

Tags:states, slavery, abolitionists, differences, economic, north, south, capitalism, plantation, system