A review of the changes in design, effectiveness and efficiency of home appliances.
Analytical Essay # 129551 |
2,000 words (
approx. 8 pages ) |
2 sources |
|
$ 38.95
More information
|
Add to cart
Abstract
The paper explores how home appliance manufacturers in the United States have made tremendous changes over the decades to ensure that consumers are getting the best for their money as well as efficiency and endurance. The paper examines the designs, effectiveness, energy efficiency and revised federal guidelines concerning home appliances.
From the Paper
"Major home appliances in the United States have made tremendous changes over the decades to ensure that consumers are getting the best for their money as well as efficiency and endurance. For example, refrigerators built in the 1970s are different from refrigerators built in the 1990s. The difference lies upon new designs, effectiveness, energy efficient and revised federal guidelines. In this case study, we look at various home appliances built in the United States during the year 2002. We look for differences in efficiency and..."
Tags:appliance, market, competencies
A case study presentation discussing efficiency, capabilities and competencies of various home appliances.
Term Paper # 99386 |
1,443 words (
approx. 5.8 pages ) |
5 sources |
MLA | 2007
|
$ 28.95
More information
|
Add to cart
Abstract
This paper presents a case study that looks at various home appliances built in the United States during the year 2002. It looks for differences in efficiency and other resources and compares capabilities and competitions among other countries. The paper presents each factor and shows a possible solution for consumers as a guide to help save cost as well as follow federal guidelines.
Table of Contents:
Case Study
Appliance Resources
Appliance Capabilities
Appliance Competencies
Solutions
Discussion
From the Paper
"It seems that appliances are used at enormous rates within homes in the United States. Yet, the energy needed to consume is higher when consumers use the appliances regularly. The appliances have changed drastically over the years to follow federal guidelines to save energy, be more efficient in terms of long lasting, comparison shopping at various stores as well as on-line, and consistent competition from manufacturers and retailers."
"For example, the manufacturer Philips, which may be considered as the leader in digital demonstrations and wireless connectivity, gave way to new visions: Connected Home. According to Philips new forefront, the Connected Home will address consumers to use more home appliances, broadband and future technological developments. In definition, "Connected Home is made up of a broadband connection to the outside world and two or more devices connected together and to the outside world via a wired or wireless home network" ("Philips")."
Tags:electrical, manufacturers, consumers, energy
An examination of the Aircraft Appliances and Equipment Limited (AAE), aircraft parts and service aftermarket industry.
Term Paper # 138434 |
1,250 words (
approx. 5 pages ) |
0 sources |
MLA |
|
$ 25.95
More information
|
Add to cart
Abstract
The paper examines Aircraft Appliances and Equipment Limited or AAE, a competitor in the lucrative aircraft parts and service aftermarket industry. The paper relates that the company concentrates on manufacturing fuel filtration systems for both aircraft and ships, offering a host of repair and overhaul services for existing parts and systems, and the manufacture and repair of tachometer generators. The paper describes the company that was founded in 1949 and is currently a recognized government contractor with a corporate structure led by a combined President and CEO position. The paper relates that the AAE believes that sourcing, hiring and retaining strong talent is a central component of its success strategy. The paper asserts that the company does a good job of ensuring the considerations of all of its stakeholders are integrated into its forward strategy.
From the Paper
"Aircraft Appliances and Equipment Limited or AAE is a competitor in the lucrative aircraft parts and service aftermarket industry. The company concentrates on manufacturing fuel filtration systems for both aircraft and ships, offering a host of repair and overhaul services for existing parts and systems, and the manufacture and repair of tachometer generators. The company was founded in 1949 and is currently a recognized government contractor with a corporate structure led by a combined President and CEO position. The largest competitors in the aftermarket..."
Tags:aircraft, parts, manufacturer
A customer analysis, analyzing consumer behavior, on the purchase of major home appliances (Maytag).
Research Paper # 75716 |
868 words (
approx. 3.5 pages ) |
4 sources |
MLA | 2006
|
$ 18.95
More information
|
New! Look inside the paper
|
Add to cart
Abstract
The paper analyzes consumer behavior when buying major home appliances, focusing on the "Maytag" brand. The paper discusses how the decision-making process affects product pricing and product positioning in the market. The writer discusses how, because this is a need-driven rather than a purely want-driven product, and requires planning rather than impulse buying, demand will be less elastic in terms of price, and more dependant on other factors such as changes in life circumstances, such as home buying, marriage, or relocation from one area to another.
Table of Contents:
Customer Description at Industry Level
Describes which Variables are Relevant to Describe Segments
Explain why those Variables are the Relevant Ones
Segments are Defined
Needs and Wants are Identified
Is Decision High or Low Involvement?
Describe Decision Process
If Joint Decision, Describes Roles Consumers Play in the Decision
Demand Forecast
From the Paper
"The fact that durable goods purchases are not yearly purchases, and are usually made by individuals who have made a commitment to saving for a home and who are older and more highly educated than the average consumer, means that customers are seeking a high level of quality, not simply just the cheapest good possible, which means that low pricing is not enough. Maytag's reputation is for quality of service as well as low pricing also confirms that a discount is not enough to create demand for an item."
Tags:purchase, research, gender, weblog
An overview of the media marketing strategy of the Whirlpool company and their related core products.
Business Plan # 107020 |
750 words (
approx. 3 pages ) |
4 sources |
MLA | 2008
|
$ 16.95
More information
|
Add to cart
Abstract
The paper discusses an analysis of the consumer media relations strategy of the Whirlpool company. The paper relates that having strong media relations in our modern era is extremely important for the success of product based companies. The paper confirms that having good public relations ensures that the public consumer becomes well informed of Whirlpool appliances. The paper examines two strategies that could be used by Whirlpool appliances to generate publicity for their core products.
From the Paper
"The first strategy that they should pursue is an open house media event. Open house events serve the purpose of exhibiting the products that Whirlpool Appliances are currently selling, it allows consumers to experiment with Whirlpool appliances and see the full range of product offerings. There are several reasons that this strategy is effective, it lures in customers who are originally interested in purchasing such merchandise with a free demonstration. In this way, they are exposed to our product offering in a non-pressure environment so that they understand the overall capabilities of our products. From a media relations perspective, an open house allows Whirlpool to generate free publicity through newspaper, media, and television channels. It in effect gives Whirlpool the ability to reconnect with media relationships and gain publicity for their entire organization. In order to execute on this event several steps needs to be articulated. An open house needs to first and foremost allow the media and the public to experiment and see showcased products from Whirlpool. To generate the most effective PR for such an event, Whirlpool should perform open houses when they are launching new products or showcasing a new line of updated products. Their goal is to gain as much public interest as possible, thus targeting consumers through a myriad of promotions is the best way. Media PR will only be positive if there are extensive products to review as well as a large public audience. Therefore it is the job of PR department for Whirlpool to gain a large audience at their open house. This strategy is very effective because it targets two public relations outlets at once. It focuses on customers who are interested in the product line and showcases new products, while at the same time reaching media outlets who will be able to grant free publicity to the organization as a whole."
Tags:strategy, advertising, media, consumers
An analysis of the U.S. household appliance industry.
Analytical Essay # 121603 |
1,750 words (
approx. 7 pages ) |
2 sources |
APA | 2008
|
$ 33.95
More information
|
Add to cart
Abstract
This paper gives a brief history of the industry, an industry overview, and a SWOT (strengths, weaknesses, Opportunities, threats, and trends) analysis. It also addresses the impact of real GDP, the unemployment rate, and the inflation rate as measured by the consumer price index (CPI) on appliance sales.
From the Paper
"According to Whirlpool Corporation's Form K published online by the U.S. Securities and Exchange Commission, the principal products in the household appliances industry include laundry appliances, refrigerators and freezers, cooking appliances, dishwashers, room air-conditioning equipment, mixers and other small household appliances. Competition in the home appliance industry is intense. In addition to traditional competitors such as Electrolux, General Electric, Kenmore and Maytag, there are new and expanding foreign competitors including Bosch and Samsung. The U.S. retail customer base for household appliances is characterized by large..."
Tags:household appliances, industry, SWOT, unemployment rate, GDP, inflation, CPI
A paper presenting recommendations for the Home Appliance Corporation on how to reduce inventory and streamline its supply chain.
Business Plan # 89703 |
675 words (
approx. 2.7 pages ) |
2 sources |
2006
|
$ 14.95
More information
|
Add to cart
Abstract
This paper discusses the strategic options for the Home Appliance Corporation (HAC) which needs to reduce inventory and streamline its supply chain. The paper recommends that, in addition to its desire to implement a pull-type inventory system, it first needs to implement a just-in-time manufacturing environment that would remove all its excess inventories throughout its entire supply chain. The paper also recommends that HAC install an enterprise resource planning system that would integrate all its functional departments as well as its outside suppliers and contract manufacturers with it supply and inventory systems.
From the Paper
"Home Appliances Corporation (HAC) is suffering from chronic growth pains that accompany every company as its transitions from a small to medium sized enterprise into a truly large multi-national corporation. While it could largely benefit from a series of improvements across all its functional departments, its two over-riding concerns regarding operation capital and excessive inventories could easily be handled through implementation of several different strategies. Its strategy to implement a pull system inventory is a good approach but it misses the underlying issue of excessive inventories."
Tags:jit, pull, inventory
A discussion regarding financial analysis techniques using EMC Corporation and Network Appliance as case studies.
Essay # 88830 |
900 words (
approx. 3.6 pages ) |
2 sources |
2006
|
$ 19.95
More information
|
Add to cart
Abstract
This document discusses financial analysis techniques for managers. The two companies that this paper reviews are EMC Corporation and Network Appliance. This paper examines the working capital of each company, as are each company's internal functions and intermediaries used to control the auditing and oversight process. Finally, this paper discusses the importance of financial controls and the impact of Sarbanes-Oxley relative to each company.
From the Paper
" EMC and Network Appliance: Working Capital EMC Working capital can be defined as current assets minus current liabilities and indicates whether a company maintains sufficient capital to fund growth and expansion or otherwise act on its strategies. In 2005 EMC was able to amass working capital in a way that the market had not allowed it to in years past. In the data storage industry, many companies, because of the increasing returns of the life of their products, the ability to amass working capital is characteristic of the industry. EMC, for 2005 exhibited the following working capital ratios: Current Ratio Current Ratio (in millions) 2004 Current assets 15422m / Current liabilities 2948 = Current ratio 5.2 (EMC, 2005) EMC lists its assets in the following manner: cash and cash equivalents, short-term investments, accounts receivable, inventories, deferred income taxes, and various amounts listed under other. "
Tags:emc, network, capital
This paper discusses the status of personal information appliances for business use.
Essay # 33110 |
900 words (
approx. 3.6 pages ) |
4 sources |
2002
|
$ 19.95
More information
|
Add to cart
Abstract
This paper reviews the criteria a business should use in deciding to hire their employees. The author suggests that employers should allow the use of personal information appliances for employee use.
Discusses the issue of segmentation of major household appliances (white market).
Essay # 24846 |
1,350 words (
approx. 5.4 pages ) |
6 sources |
2002
|
$ 27.95
More information
|
Add to cart
Abstract
Discusses the issue of segmentation of major household appliances (white market). Defines the market segmentation process and various factors including population, demographics, preference segments, education attainment, income distribution, psychographic characteristics. Approaches to segmentation in the EU. Dividing customers into subsets. Provides comparative data for each European community member State. Four charts.
From the Paper
"SEGMENTATION OF THE WHITE GOODS MARKET IN THE EUROPEAN UNION: CONSIDERATIONS AND ALTERNATIVE SCENARIOS
Introduction
This research considers the issue of the segmentation of the white goods market in the European Union. The term white goods , for purposes of this research, includes all major household appliances. The definition of the European Union includes the 15 member states as of June 2001, which are as follows: Austria, Belgium, Denmark, France, Finland, Germany, Greece, Ireland, Italy, Luxembourg, Netherlands, Portugal, Spain, Sweden, and United Kingdom ( The ABC of the European Union, 2001).
Market Segmentation
Market segmentation is the procedure by which a marketing or ..."