Workplace Motivation

Paper Summary:

The paper explores contemporary research on the motivation of employees in the workplace. The paper explains the motivational strategies of goal setting and incentive programs, with a focus on media advertising sales.

From the Paper:

"The motivation of employees in the workplace was the focus of many researchers following the publication of the Hawthorne study result. Several theories appeared as a result of the increased interest in employee motivation. The most important theories, the classics of motivation research that have led to our understanding of motivation are Maslow's need-hierarchy theory, Herzberg's two- factor theory, Vroom's expectancy theory, Adams' equity theory, and Skinner's reinforcement theory."

Sample of Sources Used:

• Incentive media kit (2005), Retrieved from site http://www.huttonmedialimited.com/images/pdfs/Incentive-rates-Production2005.pdf
• Ambrose, M. L., & Kulik, C. T. (1999). Old friends, new faces: Motivation research in the 1990s. Journal of Management, 25(3), 231-292.
• Steven H. Appelbaum, Rammie Kamal (2000). An analysis of the utilization and effectiveness of non-financial incentives in small business. Journal of Management Development, Volume: 19 Issue: 9 Pp. 733 - 763
• Rt Hon. Andrew Smith MP. "Making a difference - motivating people to improve performance", Retrieved from site, http://www.hm-treasury.gov.uk/Documents/Public_Spending_and_Services/Public_Services_Productivity_Panel/pss_pspp_makingadifference.cfm?
• Incentive Research Foundation study (2007). "Incentives, Motivation, and Workplace Performance" Retrieved from site http://ipc.sellingcommunications.com/IncentivesMotivationWorkplacePerformance.462.0.html

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