Recruiting and Retaining Soldiers

Paper Summary:

This paper discusses the challenges facing U.S. Army recruiters today in view of the value placed on civilian versus military service. Demand has increased, particularly in the Reserve, for recruiters as well as for troops.The writer explains that, contrary to public belief, military wages and pay raises are civilian comparable, and both the Army and the Reserve offer substantial bonuses and many side benefits, including payment of education costs. The writer concludes that these benefits, together with the currently slowing economy and new opportunities for recruiters at federally supplemented public schools may raise demand on the part of potential recruits.

Outline:
Price
Prices Set
Demand
Temporary Price Promotions

From the Paper:

"Wages or prices are set based on the level of achievement and the time an individual has served. This scale is forthright and potentially exponential, as continuing to serve often offers the soldier significant wage increases that are comparable to civilian work. The problem for many recruiters simply becomes expressing the strict set of regulations that are not always easy to understand or explain, for the recruiter. The determination of starting pay as well as pay increases are determined by entrance skill set (testing and prior education and occasionally civilian experience) as well as years of service to the military."

Sample of Sources Used:

• Ayers, W. (2006). Hearts and Minds: Military Recruitment and the High School Battlefield In Recent Years, Military Recruitment Has Failed, with Rare Exceptions, to Meet Its Quotas. the Nation's High Schools Have Thus Become Battlefields for the Hearts and Minds of Young People, Mr. Ayers Tells Us, as Recruiters Dangle Gifts and Promises of Future Benefits before Teenagers in an Effort to Fill the Ranks of an All-Volunteer Military. Phi Delta Kappan, 87(8), 594.
• Dessler, G. (2000) Human Resource Management 8th Ed. New Jersey: Prentice Hall, pp. 26-33.
• Fixing the Guard and Army Reserve. (2007, March 7). The Washington Times, p. A18.
• 2008 Military Pay Scales January 1, 2008, Retrieved April 1, 2008 from: http://www.dfas.mil/militarypay/militarypaytables/2008MilitaryPayCharts35.pdf

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