Martha Stewart

Paper Summary:

This paper explores the life and business of Martha Stewart. It examines her life and history and the key moments that have defined who she is as a businesswoman. It discusses her leadership style and how she operates as a woman in a "man's" business world. The paper looks at how Stewart changed the problems that she saw and the impact that she has made.

Table of Contents:
Introduction
In the Beginning was Martha...
The "Perfect" Martha?
The Problem at Hand
Changes Everywhere
The Impact
Martha's Leadership Style
Conclusion

From the Paper:

"Martha Stewart has become one of the most famous self-made businesswomen (Slater 3). Her name alone is enough for people to recognize and consider the life she has made for herself. Not only has she revolutionized the business world, she has changed the way Americans cook, entertain, and decorate, more than any other entrepreneur in history. She succeeds at what she does, and has created a name for herself, which only few accomplish (Slater 4). She went from a career in catering to a billionaire. Stewart admits she never set out with a grand design for her life, and assures herself it "just happened" (Byron 107). However, it did happen due to her extreme drive, energy, and determination. She has revolutionized the role of women in the business world, and the lives of everyday Americans. She continued in her success until she made the forty-five thousand dollar insider trading mistake, but still, she didn't let that stop her. Stewart was on track to ruining her career at the height of her success, but soon found that she could help people and make a difference post negative publicity. She continued with her work and planned for her return. While Martha Stewart has had many unfortunate setbacks in her career, she has not once given up, but rather she continues to climb to the top and use every opportunity to build her media empire through revolutionizing the business world with her everyday image and simple principals which are useful to all new business entrepreneurs."

Sample of Sources Used:

• Allen, Lloyd. Being Martha: The Inside Story of Martha Stewart and Her Amazing Life. New Jersey: John Wiley & Sons, Inc. 2006
• Byron, Christopher M. Martha Inc., The Incredible Story of Martha Stewart Living Omnimedia. New Jersey: John Wiley & Sons, Inc. 2002
• Cotter, Jennifer. The Red Critique 5. Martha Stewart: The Global Capitalist Behind the Domestic Label. http://redcritique.org/JulyAugust02/printversions/marthastewartglobalcapitalistprint.htm July/August 2004
• Oppenheimer, Jerry. Martha Stewart: Just Desserts. New York: William Morrow and Company, Inc. 1997
• Slater, Robert. Martha: On Trial, in Jail, and on a Comeback. New Jersey: Prentice Hall. 2006

More papers on Martha Stewart:

• Essay # 71065 : "United States v. Martha Stewart"
• Essay # 86771 : "Martha Stewart and BMW"
• Essay # 86456 : "The Trial of Martha Stewart"
• Analytical Essay # 134983 : "Martha Stewart and Skinnerian Behaviorism"

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