Internet Persuasion

Paper Summary:

The paper discusses how the language of the Internet includes a new and powerful array of techniques and devices to attract and persuade the viewer. The paper demonstrates how this ability to persuade and influence is particularly evident in political and politically-orientated websites. The paper examines and compares the sites "Defend America", "The Department of Peace," "Americas War Against Terrorism" and "Antiwar." The paper portrays how all these sites use the medium of the Internet and the avenues and tools that this medium provides to influence and suggest various stances and ideological positions. The paper concludes that those Web sites that are the most honest and which promote open discussion will be the most successful in the search for peaceful solutions.

From the Paper:

"This site deals with news and views about the war on terror. The site obviously has a bias towards the defense force and government in terms of its views and interpretations of the war on terror; and this ideological stance is mirrored in the subtle use of text and images in the site.
Firstly, the site is intensely logical and rational in layout and construction. This would appeal to the more disciplined and structured military demeanor. The site is also presented as an official portal of unquestionable validity. The stars in the background, the colors, all reinforce this perception."

Sample of Sources Used:

• AMERICA'S WAR AGAINST TERRORISM. Michigan University. February 21, 2006. http://www.lib.umich.edu/govdocs/usterror.html
• Antiwar.com. February 21, 2006. http://antiwar.com/
• Defend America. February 20, 2006. http://www.defendamerica.mil/about.html
• Department of Peace. February 20, 2006. http://www.thepeacealliance.org/main.htm

More papers on Internet Persuasion:

• Descriptive Essay # 95443 : "Commercial Persuasion"
• Persuasive Essay # 120366 : "Internet Dangers"
• Persuasive Essay # 112839 : "Internet and Human Interaction"

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