Internet Cafe in India

Paper Summary:

This paper analyzes and provides insights into the advantages and disadvantages of cultural and economic factors within the economy of India and reports on the potential for success of an Internet Cafe venture in this developing nation. Included in the assessment of these advantages and disadvantages are risk assessments and, where available, insights into the policies the Indian government is pursuing to encourage greater growth, as well as preserve its sovereignty in specific areas including Internet access.

Outline:
Introduction
Business Model
Cultural Analysis
Economic Analysis
Conclusion

From the Paper:

"Cultures influence and impact one another at a personal level first, comprised by millions of moments of truth that over time define how cultural values conflict or align with one another. As a result of these moments of truth accumulating over time, cultures define their distances from each other. In looking to develop Internet cafes throughout India, the cultural implications of bringing Internet access into both metro and rural areas will require inordinate patience and understanding that India is a nation known for slow, ponderous development. It is the antithesis of the alacrity and speed of the United States, European nations or Australia for example. The urgency in these more advanced nations is not present in India, mainly as a result of the sporadic performance of its infrastructure. "

Sample of Sources Used:

• CIA FactBook (2007) - CIA FactBook page on India. Provides an overview of the Indian economy and political structure. Accessed from the Internet on February 27, 2007 from location: https://www.cia.gov/cia/publications/factbook/print/in.html
• Columbus, Louis (2005) - Selling Into India: Lessons Learned From Silvio Napoli. CRM Buyer Magazine, April 22, 2005. Downloaded from the Internet on February 27, 2007 from: http://www.crmbuyer.com/story/42512.html
• Chakraborty & Basu (2002) - Foreign direct investment and growth in India: a cointegration approach. Chandana Chakraborty and Parantap Basu, Applied Economics. Volume 34, Number 9/June 15, 2002
• Di Lodovico, A., William, P., and Sanke, S. (2001) "India--From emerging to surging," The McKinsey Quarterly, 2001 special edition: Emerging markets, pp. 28-50.
• Internet in India Report (2006) - Mapping the Indian Internet Space. Internet & Mobile Association of India. Internet in India Report (Summary Report of I-Cube (2006). Downloaded from the Internet on February 27, 2007 from location: http://www.iamai.in/book.pdf

More papers on Internet Cafe in India:

• Research Paper # 96820 : "Feasibility of Internet Cafe in India"
• Research Paper # 97416 : "Internet Cafe in India"
• Business Plan # 107820 : "Internet Cafes in India: A Business Plan"

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