Expansion within the University of Phoenix

Paper Summary:

This paper details the vision, mission and values of the University of Phoenix (UOP) as it expands to integrate the next generation of students. It discusses how UOP must change its value-add to compensate for technological and educational requirements, as well as make sure to understand environmental factors that will affect its success. The paper provides a background of UOP and details each of the factors that need to be addressed.

Table of Contents:
Executive Summary
Company Background
Vision Statement
Mission Statement
Values Statement
Environmental Analysis
Long Term Objectives
Plan Goals and Implementation
Financial Projections and Analysis
Critical Success Factors
Controls and Evaluation

From the Paper:

"As competition increases within this particular arena, a comprehensive strategy plan for UOP enrollment must be devised, a revision of its current model as well as the establishment of its long term goals will have to be systematically re-examined. The following analysis will comprehensively detail a new vision and long term strategy plan for UOP to engage its next level of core students and expand its current operations to maintain long term enrollment growth. The purpose of this following analysis is to detail the vision, mission and values of UOP as it expands in the next generation of students. Not only must UOP change its value-add to compensate for technological and educational requirements, but it also must understand environmental factors that will affect its success."

Sample of Sources Used:

• Canales, James E.; Kibble, Barbara D.; Terk, Natasha. "One Step Beyond Strategic Planning." Foundation News & Commentary, Vol.41 Issue 5 Sep/Oct. 2000.
• Perspectives on Strategy from The Boston Consulting Group (1998). Carl W. Stern and George Stalk, Jr. (Eds). John Wiley & Sons.
• The Strategy Concept and Process, 2nd Edition (1996). Arnoldo C. Hax and Nicolas S. Majluf. Prentice-Hall.
• Hyper-Competition: Managing the Dynamics of Strategic Maneuvering (1994). Richard D'Aveni. Free Press.
• Strategy Pure & Simple (2001). Michel Robert. McGraw-Hill.

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