Business Process Reengineering

Paper Summary:

This paper explains that the need for constant change forces the management of an organization to apply the techniques of business process reengineering as part of the continuous improvement process. The paper defines three strategies: product differentiation, cost minimization and niche marketing. The author discusses reengineering tools such as Porter's five forces analysis, external and internal benchmarking and the balanced score card method. The paper illustrates that change management consultants have the ability to anticipate adversities and devise preemptive strategies.

From the Paper:

"Businesses compete on the basis of price and quality. These are the two critical success factors and therefore performance improvement initiatives have to be based upon strategies that address those factors. In this respect, the total quality management model has been gaining wide support for creating an infrastructure in which performance initiatives as part of the continuous improvement program may be developed and implemented. Therefore, an evaluation of the degree of relevance of total quality management when it comes to identifying performance improvement initiatives is of particular importance."

Sample of Sources Used:

• Aaker, David A. (2004). Strategic Market Management. McGraw Hill/Irwin.
• Bank, John. (1993). The Essence of Total Quality Management. McGraw Hill.
• Dess, Gregory G., et al. (2007). Strategic Management: Creating Competitive Advantage. McGraw Hill/Irwin.
• Fred, David. (2006). Strategic Management: Concepts and Cases. Prentice Hall.
• Hill, Charles., and Gareth Jones. (2007). Strategic Management Theory: An Integrated Approach. McGraw Hill/Irwin.

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