B2B Internet Site Proposal

Paper Summary:

The paper discusses a proposal to define the development process, testing, training, and introduction of an enterprise-class portal for use by Bumble Products and Services Company (BP&S), to sell enterprise software specifically tailored to the B2B marketplace. This paper focuses on the CRM Division of BP&S, which has the mission of delivering state-of-the-art customer relationship management applications over the Internet. The paper reviews available website providers and concludes that the unique needs of this specific division of BP&S should be internally developed. The paper recommends a "build" decision.

Outline:
Business Model is Annuity Based
Mission of the Website
Introduction
Main Section
SWOT Analysis
Stakeholders Involved
Organizational Structure of Project
Project Deliverables as Required
Development Methodology Adopted
Identified Risks & Mitigation Strategies
Ethical & Legal Aspects Involved
Quality Assurance Processes
Marketing Plans

From the Paper:

"A secondary series of benefits from adopting the SDLC Model to software development is that the process of building software to the model allow for early identification of technical and management issues, disclosure of all life cycle costs to guide business decisions, and the fostering of realistic expectations of what systems will and will not provide. There is also the ability through the use of the model to define the relative level of progress of initial software development, and the ensuing quality levels of performance. Finally, the SDLC Model also leads to greater alignment of software application features with customer requirements."

Sample of Sources Used:

• Aguirre, Calderone, Jones (2004) -10 Principles of Change Management. Resilience Report, Booz, Allen Hamilton. New York, NY. Accessed from the Internet on June 17, 2007: http://www.strategy-business.com/resilience/rr00006?pg=all
• ANSI/IEEE (1993). IEEE Recommended Practice For Software Requirements Specification. Std 830-1993. New York: Institute of Electrical and Electronics Engineers inc.
• ANSI/IEEE (1996). IEEE Guide For Developing System Requirements Specification. Std 1233-1996. New York: Institute of Electrical and Electronics Engineers inc.
• Caudron (1999) - Taking Charge of Change. Business Finance Magazine. January 1999. Page 27. Accessed from the Internet on June 17, 2007: http://www.businessfinancemag.com/magazine/archives/article.html?articleID=4931
• Dyche (2004) - The CRM Handbook: A Business Guide to Customer Relationship Management. Addison-Wesley. New York, NY

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