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Women's National Basketball Association (WNBA)
Research Paper # 11066
Women's National Basketball Association (WNBA)
Formation (1996) & evolution of WNBA. Discusses challenges to recruit players, establish franchises, acquire broadcast partners & sponsors & gain fan loyalty & market share. Historical overview. Feminist perspective.
5,850 words (approx. 23.4 pages) |
19 sources |
2001
From the Paper:
"On April 24, 1996, the National Basketball Association (NBA) approved the concept and formation of the Women's National Basketball Association (WNBA), with play to begin in June of 1997. With only 15 months from the announcement of the league's formation to its first tip-off, the officials who were to manage the new league had much to do: they needed to recruit and hire players, establish franchises in key markets, acquire broadcast partners and sponsors, and create a viable seasonal game schedule (WNBA, 2000). More significantly, perhaps, the founders of the league and its supporters (as well as its players) had to...More papers on Women's National Basketball Association (WNBA):
Cite this paper
APA Citation:
Women's National Basketball Association (WNBA) (2012, January 15). Retrieved February 14, 2012, from http://www.academon.com/Research-Paper-Women's-National-Basketball-Association-WNBA/11066
MLA Citation:
"Women's National Basketball Association (WNBA)" 15 January 2012. Web. 14 Feb. 2012. <http://www.academon.com/Research-Paper-Women's-National-Basketball-Association-WNBA/11066>
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