A in-depth discussion on Nokia and the mobile phone industry.
Written in 2007; 5,975 words; 16 sources; MLA; $ 142.95
Paper Summary:
The paper discusses how the mobile phone is a media source, growing and changing continuously and providing information, music and images. The paper analyzes how mobile phones are no longer used for communication alone, instead consumers use phones to take pictures, conduct business, pay bills or research reports. The paper further analyzes how because the industry has a highly lucrative market, prestigious and well known companies, such as Nokia and Motorola compete for profits in the market. The paper concludes that, while each company in the playing field has its own strengths, Nokia has consistently emerged as the leader in the mobile phone manufacturing arena.
Outline:
Introduction
History: Telecom and Mobile Phone Industry
Key Players
Panasonic Mobile Communications Co., Ltd.
Motorola, Inc.
Siemens AG
Sony Ericsson Mobile Communications AB
Samsung Corporation
Success Factors
Demand
Suppliers
Differentiation
Future Growth
Nokia Corporation
History
Core Competencies: Strengths and Weaknesses
Strategy
Marketing
Product Advancement
Organizational Management and Leadership
Future Forecast: Expansion and Growth
Conclusion
References
From the Paper:
"The field of Telecommunications can be described as a science and a technology (Kleiner and Polak, 2001). The science it particular describes is the science of communication over distances of electronic waves (Kleiner and Polak, 2001). Telecommunication can occur through cables and telephones, through radio or televisions (Kleiner and Polak, 2001). The telecommunications industry is ever changing, described best by fierce competition and state of the art technology (Kleiner and Polak, 2001)."
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