This paper provides an overview of the automotive industry. The paper discusses For Motors' agreement to sell its Land Rover and Jaguar lines over to Tata Motors. The paper then discusses shifts in the industry, including green initiative being taken within the automobile industry. The paper then goes on to examine the direction of the industry, which includes facts and figures regarding the sales of vehicles over the last two years and future sales predictions.
Outline:
Overview
Shifts in the Industry
Direction of the Industry
From the Paper:
"On the financial front, Ford Motors has entered into a definitive agreement to sell its Jaguar and Land Rover operations to Tata Motors. The Indian auto giant has agreed to pay approximately $2.3 billion for full ownership of the flagship luxury brands. As part of the transaction, Ford will continue to provide engineering support, including research and development, plus information technology and accounting. The company will certainly feel the financial benefits of the deal, as in the wake of the economic downturn Ford has experienced combined losses of over $15 billion during the past two years. (MW 2) This is an attempt at Ford at capitalizing upon the globalization of the industry."
"The Automotive Industry" 15 January 2012. Web. 10 Feb. 2012. <http://www.academon.com/Research-Paper-The-Automotive-Industry/116934>
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