Strategic Tourism Management

Paper Summary:

This paper examines how many communities have been able to improve their tourism levels effectively in recent years. It particularly focuses on the Northern Territory's (Australia) strategic plan for tourism 2003 to 2007 and how it has accomplished its goals. It analyzes their strategic plan according to the insights and trends identified in a critical review of the peer-reviewed and scholarly literature.

Table of Contents:
Introduction
Review and Analysis
Background and Overview
Strategic Tourism Management Considerations for the Northern Territory
Guidelines for Developing Effective Tourism Management Programs
Conclusion

From the Paper:

"The research showed that the Northern Territory of Australia represents a challenge for policymakers seeking to introduce sustainable tourism development initiatives into a potentially fragile cultural environment. The NT Tourism Strategic Plan was shown to be a comprehensive and ambitious initiative designed to provide this region with a wide range of developmental programs that can serve to promote employment and living standards for the large percentage of indigenous people living there. The research also showed, though, that such development initiatives must be approached thoughtfully to avoid harming the very things about a particular region that make it attractive to niche travelers in the first place, and this is especially the case with the people of the Northern Territory today."

Sample of Sources Used:

• Baker, R. (1999). Land Is Life: From Bush to Town The Story of the Yanyuwa People. St. Leonards, NSW: Allen & Unwin.
• Chatelard, G. (2003). Conflicts of interest over the Wadi Rum Reserve: Were they avoidable? a socio-political critique. Nomadic Peoples, 7(1), 138.
• Cowlishaw, G. (1999). Rednecks, eggheads, and blackfellas: A study of racial power and intimacy in Australia. St. Leonards, NSW: Allen & Unwin.
• Hall, D., & Richards, G. (2000). Tourism and sustainable community development. London: Routledge.
• Harrill, Rich and Thomas D. Potts. (2003). "Tourism Planning in Historic Districts: Attitudes toward Tourism Development in Charleston." Journal of the American Planning Association, 69(3), 233.

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