Project Planning

Paper Summary:

In this article, the writer discusses the project planning, execution, and development of Harrison-Keyes' e-publishing endeavor. The writer maintains that Harrison-Keyes' executive management have completely failed at almost every stage and step of effective project management and, unless rectified, the failed e-publishing project threatens the company's very solvency. The writer concludes that Harrison-Keyes needs an e-publishing product portfolio or it risks market irrelevance in the face of an industry trend towards digital content.

Outline:
Abstract
Project Planning
Rewards, Motivation & Retention
Project Plan Tables & Structure

From the Paper:

"One major oversight that Harrison-Keyes committed was the impact that its project would have on employee motivation and retention. Employees have become the focus of the organization in the global economy because, for the most part, organizations have the same access to the same quality of services and products as any other organization in its industry or field. The x-factor in the competitive landscape has become the employee and by extension, the workforce itself and Harrison-Keyes expanding loss of its intellectual capital in the form of employees moving to the competition is not sustainable even in the short-term. How to motivate the employee and the workforce is now an integrated strategy in the organization to create competitive advantage in the marketplace and should be part and parcel of Harrison-Keyes' project plan through an HR development program."

Sample of Sources Used:

• Baume, C., Martin, P., & Yorke, M. (Eds.). (2002). Managing educational development projects: Effective management for maximum impact. London: Kogan Page.
• Doherty, T. L., & Horne, T. (2002). Managing public services-- implementing changes: A thoughtful approach to the practice of management. London: Routledge.
• Frame, J. D. (2002). The new project management: Tools for an age of rapid change, complexity, and other business realities. San Francisco: Jossey-Bass.
• Isaac, R., Pitt, D. and Zerbe, W.(2001). Leadership And Motivation: The Effective Application of Expectancy Theory. Journal of Managerial Issues, 13/2, p.212.
• Mudacumura, G. (2000). Participative Management In Global Transformational Change. International Journal of Public Administration, 23/12, p.2051.

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