A look at the methodologies and findings of two separate research studies: An on-line survey of 150 Web users of medical sites and a review of the privacy policies among 25 Canadian on-line pharmacies.
Written in 2005; 10,935 words; 8 sources; APA; $ 216.95
Paper Summary:
The paper provides a question by question analysis of each survey in both text and table formats. The author concludes that on-line Canadian pharmacies may not meet American or Canadian privacy laws requirements and may not provide adequate privacy protection for the customers. The paper recommends that, not withstanding the dangers typically associated with these on-line pharmacy providers, because of the high costs of prescription medications in the United States, many consumers are compelled to seek alternatives through these largely unproven outlets; therefore, it is clear that all consumers should be cautious of online pharmacies as a means of obtaining products or practices that are illegal in an off-line environment.
Outline
Introduction
Methodology of the 150-Person Web User Survey
Data Collection of Web User Survey
Online Canadian Pharmacy Consumer Survey Findings
Demographics
Overall Privacy Policy
Pharmacy Licensing
Personal Demographic Information Collected
Computer Hardware/Software and Cookies Information
Ability for the Consumer to Update Personal Information
Opt-In and Opt-Out
Disclosure of Information to Third Parties and Affiliates
Security
Miscellaneous Information
Spreadsheet Analysis of Privacy Policy Information for Canadian Online Pharmacies
Methodology of the 25 Canadian Online Pharmacies
Tables of Online Survey Results of Consumers Views of Canadian Online Pharmacies
Conclusions, Implications, and Recommendations
Conclusions
Implications
Recommendations
From the Paper:
"Almost all of the 25 online Canadian pharmacies surveyed (24, or 96 percent) required a health profile and an original or copy of a prescription to complete a transaction. Of the 25 online Canadian pharmacies' demographic information requirements surveyed, eight (or 32 percent) used email; none used Social Security; nine (or 36 percent) used an address, telephone and credit card inclusively; and seven (or 28 percent) used some type of demographic information such as sex or age.
Just about a quarter (6 or 24 percent) of the 25 online Canadian pharmacies surveyed used cookies, but none of them allowed third-party providers to place them."
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