News Media Accounts of Presidential Elections

Paper Summary:

The paper examines the most recent American elections and the relationship between the candidates and the media, specifically the Clinton and Dole election campaigns of 1996. The paper also discusses how the candidates were treated by the news media.

From the Paper:

"Life on the campaign trail has often been likened to life inside a bubble with journalists trapped inside a mechanism that doesn't let much contact with the outside world filter through. Long days and long weeks of living within the campaign environment, following the schedules each candidate has laid out, taking pictures only when you are told it is okay to do so; as one author puts it journalists are "invariably sucked in by the campaign's gravitational pull, ever struggling with the loss of perspective that threatens to portray campaign news with a refracting lens." In this one perspective journalists have historically been too involved in the campaign, and too controlled by it. News media, most prolifically the television news media, have been forced to rely heavily on the campaign for a good portion of their information. When a campaign is run with media savvy, knowing the restraints and deadlines journalists face, it is that much easier to get your candidate's "message" on the air."

More papers on News Media Accounts of Presidential Elections:

• Analytical Essay # 87344 : "News Media Bias"
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• Analytical Essay # 117149 : "Women in the News Media"

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