Nestle and the Confectionery Industry

Paper Summary:

This paper examines Nestle's move into the future and the way it deals and approaches the vast changes threatening most industries of the 21st century. The author examines the various techniques and methods that Nestle has developed.

From the Paper:

"Nestle, one of the oldest of all multinational companies, has grown from a two-product company focusing on infant nutrition to one of the largest food companies worldwide. Through a strategy of both organic growth and continuing acquisition of local and regional business throughout the word that complimented and added to its core competencies, by the late 1990s, Nestle had 500 factories in 76 countries and sold its products in almost every country in the world.The Nestle portfolio consists of 56 brands worldwide, over 15,000 products sold across five continents and manufactured in more than 60 countries."

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