Mount Everest

Research Paper # 97401

Business > Administration
Business > Business Plans
Business > Companies

Mount Everest

An analysis of the internal and external strengths and weaknesses of the Mountain Madness and Adventure Consultants companies.

3,731 words () | 8 sources | MLA | 2007 United States

Paper Summary:

This paper researches two companies, Mountain Madness and Adventure Consultants, that made an expedition to Mt. Everest. It analyzes the internal and external strengths and weaknesses of each company, provides a SWOT (strengths, weaknesses, opportunities, threats) analysis, and an analysis of their strategies. The paper then analyzes each company's decisions and describes the ways in which their decisions cost lives during their expeditions.

Table of Contents:
Internal Strengths and Weaknesses
External Environment
SWOT Analysis
Corporate Level Strategy
Business Level Strategy
Structure and Control Systems
Conclusion and Recommendations

From the Paper:

"In 1992 Rob Hall and his partner, Gary Ball, founded Adventure Consultants. This was a for profit business which involved guiding customers to the summit of the world's tallest mountains, including Mt. Everest. In May of 1992 the company had 10 clients for a trip to Mt. Everest (Hall, n.d.). In an expedition in 1993, Hall's partner Ball died due to a cold weather related injury (Roberto & Carioggia, 2003). Hall continued to manage the firm after his partner's death. In 1995 Hall experienced his first failure, not being able to guide his clients to the summit due to weather conditions. In 1996, however, he rallied a team to attempt that treacherous climb which took his life (Hall, n.d.). From 1990 to today Adventure Consultants have had a total of 92 expeditions around the world (Previous Expeditions, n.d.). The cost of the company's services began at $35,000 and increased to $65,000 in only six years (Hall, n.d.)."

Sample of Sources Used:

Adventure Consultants. (n.d.) Previous Expeditions. Retrieved February 11, 2007 from
http://www.adventureconsultants.co.nz/AdventureInternational/PreviousExpeditions/
Anonymous. (n.d). Retrieved February 11, 2007 from http://peaksandpoles.com/current.asp.
Anonymous. (n.d). Retrieved February 11, 2007 fromhttp://www.teameverest03.org/ everest_info/index.html.
Carioggia, G & Roberto, M. (2003). Mount Everest - 1996. Retrieved February 5, 2007, from Harvard Business School Web site: http://www.hbsp.harvard.edu