Motivation and Citigroup

Paper Summary:

The paper discusses a variety of prominent motivational theories. The paper explores need theories, expectancy theory, and job detail theory, giving insight into what really motivates employees. Using these theories, the paper explores the motivational strategies used by Citigroup to garner a competitive advantage and secure their leadership position in the industry. The paper concludes that, through the use of motivational strategies, Citigroup is likely to continue on the path of success.

Outline:
Introduction
The Importance of Employee Retention
Motivation Theories Overview
Need Theories Overview
Maslow's Hierarchy of Needs
McClelland's Need Theory
Equity Theory
Vroom's Original Theory
Herzberg's Hygiene Theory
Citigroup's Use of Motivation as a Competitive Advantage and a Factor to their Success
Conclusion
References

From the Paper:

"Knowledge management centers on employees acquiring and using knowledge to the benefit of the organization. When an organization can successfully utilize knowledge, they find they have a significant competitive advantage. For this reason, the loss of critical employees, and the loss of this knowledge base and the accompanying skills, can have a detrimental effect on the organization and reduce competitiveness (Ramlall, 2004, p. 52)."

Sample of Sources Used:

• Fitz-Enz, J. (1997) 'It's costly to lose good employees'. Workforce, 76 (8) August, pp. 50-51.
• Investment management salary surveys: Compensation & benefits, (2006) [Internet] Available from: http://www.thevault.com/hubs/channelmain.jsp?chm_page=9&ch_id=261&type=1 (Accessed: 20/10/06)
• Kilduff, M. & Baker, D. (1984) 'Getting down to the brass tacks of employee motivation'. Management Review, 73 (9) September,.pp. 56-61.
• Lester, D., Hvezda, J., Sullivan, S., & Plourde, R. (1983) 'Maslow's Hierarchy of Needs and psychological health'. Journal of General Psychology, 109 (1), July, pp. 83-85.
• Mazzucca, T. (2006). 'Big gains for Citi in N.Y.C. mystery shop', American Banker, 171 (190), October, pp. 1-2.

More papers on Motivation and Citigroup:

• Essay # 138014 : "Human Motivation and Group Work"
• Term Paper # 141549 : "Principles of Motivation and Approaches"
• Term Paper # 121918 : "Team Motivation and Rewards"

APA Citation:

MLA Citation: