Dolls and their Impact on Children

Paper Summary:

This paper explores the impact of dolls on the black and white children during the periods between 1940's and 1970's. A number of groundbreaking and pioneering research studies have been cited in the paper to provide a comprehensive analysis of the influence of dolls on the psychology of children. Subsequently, the paper explores the promotion and advertisement activities carried out by leading doll manufacturers in that particular era and also the difference of marketing activities between the south and the north. This paper reveals and clarifies the role played by the corporations throughout the specified period in either promoting or demoting interracial harmony.

Introduction: Three Interracial People
Review of Literature
Dolls from 1940's through 1970's and their Impact on Black and White
Children
Sketching Social and Fashion Meanings from Literature on Dolls
Doll Representing Contemporary Fashion
The Marketing and Promotion of Leading Doll Manufacturers
Conclusion

From the Paper:

"All through American history, children of interracial groups have been unable to maintain a healthy relationship with each other. This is particularly true for both black and white communities. The blacks are jealous of the whites because of their higher social, political and financial status and the whites hate the distinct color of the black skin because to them the black color resembles overloaded jinx. The situation is not getting any better and with globalization at the doorstep, the challenges confronting the American society, in general, and American corporations, in particular, are enormous. The last thing they need is to single out a particular group on the basis of their color and marginalize them. Ursula M. Brown (2001) writes, "Thus interracial children have to negotiate all the developmental challenges that confront uni-racial children. In addition, they have to face a unique set of emotional hurdles. These stem from their mixed racial background, a world that has deprived them of the right to define themselves as who they are, and communities that may resent them for their blackness, interracialness, or whiteness.""

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