Australia's Market

Paper Summary:

The paper examines the constant expansion of Australia's economy, its high gross domestic product (GDP) and low inflation. The paper also discusses the relatively level family income, low public debt, the country's imports, exports and the technology market. In addition, the paper explores the marketing research, advertising, promotion of marketable goods and the nation's physical distribution.

Outline:
Introduction
Overall Market Economy
GDP/Unemployment
Income Disparity/Public Debt
Market Composition
Exports
Imports
Technology Market
Marketing
Prices
Promotion
Physical Distribution

From the Paper:

"When thinking about Australia and its market one must first understand its composition. Australia contrary to popular belief of the rugged outback and its quirky inhabitants is a highly developed and highly urbanized nation. More than 85% of the population of Australia lives in an urban environment that constitutes only a handful of cities that are scattered, almost exclusively along the coastlines of the nation/continent. "Australia is one of the most urbanized countries in the world with over 85 per cent of its population residing in cities. This is despite the heavy emphasis on primary industries in its export mix." (Bradley & Gans, 1998, p. 266)"

Sample of Sources Used:

• Bradley, R., & Gans, J. S. (1998). Growth in Australian Cities. Economic Record, 74(226), 266.
• CIA World Factbook "Australia" at; https://www.cia.gov/library/publications/the-world-factbook/geos/as.html#Comm
• Fisher, L. A. (1993). Financial Deregulation and the Dynamics of Money, Prices and Output in New Zealand and Australia. Journal of Money, Credit & Banking, 25(2), 273.
• Preston, L. E., & Baker, M. H. (1970). Markets and Marketing: An Orientation. Glenview, IL: Scott, Foresman.
• Smith, C., & Ward, G. K. (2000). Globalisation, Decolonisation and Indigenous Australia. 3.

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