Re-Managing the Past

Paper Summary:

In this article the writer presents a brief, if probing, analysis of the Democratic National Convention held in Los Angeles in 2000. This analysis explains some of the basic management techniques employed during the convention, but primarily highlights the inadequacies in planning and implementation that were noted before, during, and after the convention. The writer illustrates some of the key management problems that shadowed the proceedings and limited the effectiveness of the convention. The writer then discusses potential changes in the management style and process that could have been implemented at the time, in order to improve the quality of the event, ensure its smooth implementation and improve its chances of long-term success for the Democratic Party. The writer concludes that the 2000 Democratic National Convention suffered most dramatically from ineffectual early planning and management.

Outline:
Introduction
Concept: Known Issues with the Convention
Concept: Potential Management Solutions
Method
Conclusions
References

From the Paper:

"National political conventions for any political party, but especially for the Democrats and Republicans, require high-level professional planning in order to be considered a success. In essence, these political conventions are enormous infomercials, in which each respective party makes a bid for coveted political seats--most notably the presidency. Any convention that attracts as many as 45,000 attendees, the media, and various high-ranking political officials requires strict management. Organizers must consider a variety of factors including the presentation of the party's image, politics and politicking, fund-raising, and the logistics of handling such large numbers of people for several days."

Sample of Sources Used:

• Giroux, G. 2000, July, 'Los Angeles hosts Democratic convention', Campaigns & Elections, vol. 21, no. 6, p. 8.
• Jacobson, L. 2000, August 3, 'No panic among the button pushers', National Journal, vol. 32, no. 32, p. 2552.
• Ray, D. 2000, August 7, 'Who is pulling the levers?', Insight on the News, vol. 16, no. 29, p. 14.
• Solomon, B. 2000, August 19, 'They spoke, we're late', National Journal, p. 2653.

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