A marketing plan for the opening of retail swimwear stores.
Written in 2008; 2,935 words; 6 sources; MLA; $ 86.95
Paper Summary:
The paper discusses the plans for the future Ela stores which are to combine a quality designer label with affordable prices at a significantly lower price than a regular designer label . The paper considers the thinking and strategies behind the choice of location, the selection of designers, short and long term plans for the future and the demographics and income of potential clients. The paper discusses a projected profit and loss statement, business plans and a budget including promotion and advertising plans together with a look at human resources.
Outline:
The Concept
Short Term Goals
Long Term Goals
The Market
Financial Reports
Start Up Cost
Merchandising / Marketing
Internet
Newspapers and Magazines
Participating to Fashion Fairs
Promotion Event in Brazil
Pricing
Store Policies
Employment
From the Paper:
"Besides the professional designer expertise we will be offering on the premises when a potential client is looking for the adequate swimwear and besides our determined emphasis on maximizing customer relations and creating a sound relationship with our clients, we will also aim at creating a portfolio of new, young and ambitious designers who will be creating products for our stores. Many of these are likely to come from countries such as Brazil, where they know the swimwear phenomenon, but have not had the chance to emerge on larger market and to produce for a larger number of clients. This will allow us to merchandise a larger variety of products, ranging from Eres swimsuits to new Brazilian designers."
We have thousands of high-quality term papers, research papers, essays, book reports and dissertations on every topic. At AcaDemon, you can download those term papers to help you write yours! You can be sure that the term paper, essay, book report or research paper you download are top-quality, competitively priced and high-level work.
This Free Term Paper Abstract is a part of our Term Paper Library.Here you can purchase research papers, examples of essays, academic dissertations, articles, notes, analytical papers, book reports, stories and poems. We have thousands of persuasive, point-of-view, narrative, critical, compare and contrast and other types of essays in our Library. You can also find here Term papers on "Retail Swimwear Stores", Essays on "Retail Swimwear Stores", Research papers on "Retail Swimwear Stores", Student papers on "Retail Swimwear Stores", Book reports on "Retail Swimwear Stores", Dissertation on "Retail Swimwear Stores", Thesis on "Retail Swimwear Stores", Summary of paper on "Retail Swimwear Stores", Articles written on "Retail Swimwear Stores".
Look for more research papers, essays and book reports on