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EBay Service Strategies


# 91199
EBay Service Strategies
An analysis of the service strategies of eBay and its successes.
1,436 words (approx. 5.7 pages) | 4 sources | MLA | 2006 United States


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Paper Summary:

This paper analyzes the online business of eBay. It enumerates the successes of eBay, particularly at a time when other dot.com companies were failure during the IT crash and hypothesizes reasons for its continuing growth. The paper discusses technologies that the company has adopted, as well its quality of service to the consumer.

From the Paper:

"The company believes in the principle of continuous improvement and therefore decided to introduce some other services on its web site and also forged a deal with IBM whereby the two companies will help each other grow, increase productivity and at the same time reduce costs. The IBM deal was simply another way of improving performance and increasing efficiency. The two companies agreed to help each other, as eBay would use Web sphere, IBM's e-business software while IBM will on spread its presence on eBay's sites and thus increase its client base."

Sample of Sources Used:

  • Robert D. Hof, Business Week e.biz: Cover Story: The People's Company. , Business Week, 2001, pp EB14.
  • Harry Albert, the Ins and Outs of buying online. , Grounds Maintenance, 2001
  • eBay Provides Complementary Channel for Technology Vendors. (2001), Business Wire.
  • David Marshak, eBay creates technology architecture for the future. Accessed online 3rd Dec 2005 from <http://www.sun.com/service/about/success/recent/Sun_eBay6-2_forWeb.pdf.>

Cite this paper

APA Citation:

EBay Service Strategies (2012, February 09). Retrieved February 13, 2012, from http://www.academon.com/Marketing-Plan-EBay-Service-Strategies/91199

MLA Citation:

"EBay Service Strategies" 09 February 2012. Web. 13 Feb. 2012. <http://www.academon.com/Marketing-Plan-EBay-Service-Strategies/91199>




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