Written in 2003; 1,539 words; 15 sources; MLA; $ 50.95
Paper Summary:
This paper looks at how online auctions are among the most popular e-commerce destinations on the Web and how eBay in particular has revolutionized the online auction market around the world. It presents a case study to discuss the success of the eBay phenomenon, its business model, competitors, alliances, technologies and recommendations for the future.
Outline
Introduction
Business Model
Technologies
Competitors
Acquisitions and Alliances
Customer Protection
SWOT Analysis
Porters Force Analysis
Recommendations
Summary
Bibliography
From the Paper:
"eBay makes the majority of its money by taking a small percentage of each transaction, which is a maximum of 8% of the total value (eBay, 2003). eBay has two main mechanisms for charging fees ? a listing fee which is paid regardless of whether or not the item is sold and a sale fee which depends on the final sale price. For buyers it's an attractive market place, with no fees charged for browsing or purchasing any goods. The eBay auction site is available 24 hours a day, 7 days a week."
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