Compares these two companies within the context of contemporary Canadian retail competition.
Written in 2002; 1,150 words; 17 sources; $ 44.95
Paper Summary:
This paper compares the strategies and market positions of Wal-Mart and Zellers (owned by the Hudson Bay Co.). It analyzes their e-tailing and their traditional bricks and mortar outlets. It concludes with specific recommendations to improve the future performance of each chain.
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