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Unethical Internet Business
Essay # 46817
Unethical Internet Business
A review of the the laws relating to Internet businesses.
904 words (approx. 3.6 pages) |
3 sources |
MLA | 2004
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Paper Summary:
This paper presents a brief overview of the AMA Code of Ethics, which was written to prevent ill-willed marketing in business. The paper then explains how easy it is for an Internet company to get away with misleading customers by false and wrong marketing campaigns, including a number of real-life examples.From the Paper:
"One example of a violation of the AMA Code of Ethics' section, Rights and Duties of Parties in the Marketing Exchange Process ("Communications about offered products and services are not deceptive") is found in the unsolicited yet tempting email (e.g., spam) titled "Here's your 2 FREE air tickets, 2 FREE Hotel Nights + $100." Once the email is opened, the message urges the reader to "Claim your 2 FREE Round-Trip Air Tickets and 2 FREE Hotel Nights!" The URL inside the email exhorts the recipient to Hurry! Offer Ends Soon!"More papers on Unethical Internet Business:
Cite this paper
APA Citation:
Unethical Internet Business (2012, February 08). Retrieved February 12, 2012, from http://www.academon.com/Essay-Unethical-Internet-Business/46817
MLA Citation:
"Unethical Internet Business" 08 February 2012. Web. 12 Feb. 2012. <http://www.academon.com/Essay-Unethical-Internet-Business/46817>
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