A look at its growth and popularity, marketing, indoor, professional, in schools and the role of the media.
Written in 1993; 1,350 words; 4 sources; $ 47.95
From the Paper:
"Background
The 1978 World Cup Match in Buenos Aires was viewed by a television audience which numbered in excess of 1 billion people (Soar & Tyler iii). This represented the greatest gathering of an audience for any single event in the history of Man. It also generated more column inches of advertising, emotion, excitement commitment, and general "interest" than any other sporting event. Clearly, soccer has a predominant role in the world.
The game, in its organized form, originated in Great Britain's private school system during the 19th century. The game itself however, has been played in the United States for over 200 years having been brought from England by the early colonial settlers. Once the game became codified, it spread rapidly in popularity in all parts of the world except in North..."
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