Sexism in the Media

Paper Summary:

This paper discusses the phenomenon of sexism in the media. This is done by an examination of sports coverage. The paper explains that gender differences and inequality in media coverage are very prevalent in the area of sports or athletic coverage. Women are not only portrayed less often than men, but also with a more sexist scope and utilization of language. The paper offers a suggestion to correct this problem.

From the Paper:

"Sexist portrayal of men's versus women's athletic events and sporting events has prevailed in the media for some time. Armstrong and Hallmark (1999) note that until very recently, women in profession NCAA Division I women's basketball teams, though popular, had received "virtually no television exposure" during key station segments; women also suffered unfavorable practice times and "hand me down uniforms" (p. 1). Perhaps no other area of media portrayal reveals as much gender inequality as the portrayal of women athletes. This is not because of a lack of interest in female sports necessarily. More and more women are participating in sports formerly considered male only."

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