This paper discusses qualitative and quantitative research methodologies.
Written in 2004; 904 words; 11 sources; APA; $ 31.95
Paper Summary:
This paper defines qualitative methods and quantitative methods. The author differentiates their uses. The paper assesses their suitability for use in human relations studies.
From the Paper:
"Research data may be evaluated through the application of either quantitative or qualitative analytical procedures. Quantitative approaches are more easily defined than are qualitative procedures because qualitative research may refer to either the way data are measured or the way such data are evaluated. A quantitative variable is one than can be measured numerically such as annual income. Quantitative data are produced by ordinal interval and ratio scales; while qualitative data are produced by nominal scales. Quantitative data ..."
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