Public Relations

Paper Summary:

This paper includes a personal definition of Public Relations and definitions from three different sources The author compares and contrast these definitions. The paper tries to answer the question, "Why do you think there are so many different definitions of PR?"

From the Paper:

"According to Sticky-Marketing.net online, public relations is the practice of managing the public face of a company to prospective clients or investors. PR is often handled by an outside agency that will typically have higher levels of contact with the relevant media than the organization itself. Press releases will usually be routed through that PR agency to relevant media in the outside world PR or Public Relations. According to the Management Assistance Program for Nonprofits online, another definition of public relations is that it includes ongoing activities ..."

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