Presents an analysis of this giant software company.
Written in 2004; 4,900 words; 51 sources; APA; $ 124.95
Paper Summary:
The software industry is a fairly new industry, and very few companies in this industry have reached maturity. The bursting of the technology 'bubble' in 2000 also suggested that software companies failed, not because of bad ideas or implementation by the workers, but rather due to poor planning and market strategy. This paper analyzes the Microsoft Corporation. The study explores the history of the organization since its inception and concentrates on the worker relationship and labor management issues that the company has faced in recent times.
Paper Outline:
Introduction
History of Microsoft
Culture and Structure within Microsoft
External Environment of the Software Industry
Process Definition and Adherence within Microsoft
Issues Facing Microsoft
Conclusion
Bibliography
From the Paper:
"Tweaking, modifying and upgrading existing software has helped Microsoft generate revenues, in recent times. However, failure to make any major breakthrough in the software industry is dampening the motivation and drive of the workforce. An increasing trend to manage this company like a traditional, established organization such as IBM or GE is also not proving very effective. Any change management introduced therefore, has to focus on motivating the workforce to its primary and core competencies. Diversifying into too many areas can also create the impression of unfocused goals and missions for the workforce. Any strategy planning should have a goal or mission that is clear, defined and achievable."
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