Mass Media

Paper Summary:

The paper examines propaganda models of the mass media. The paper addresses the results of the social construction of reality and future media, and whether one takes a pill towards living with hedonism, ignoring reality, or another pill towards informing oneself and trying to change the world. The paper also addresses Chomsky's model of manufacturing dissent and its different implications.

From the Paper:

"The social construction of reality determines how one views the world and is increasingly and overwhelmingly shaped by the mass media. The future will see more influence of the kind from technologies, artificial intelligence and total immersion in this influence cum experience. An important concept is one of media saturation in developed countries, through the last decades, so that most people are sharing a created view of the environment and events. It seems very likely that this trend will continue, with fewer people learning to observe critically or to detect signs and patterns in mass media presentations to indicate what is really occurring."

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