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M.A.D.D.
Essay # 70474
A study of the campaign against drunk driving, led by the group M.A.D.D. (Mothers Against Drunk Driving.)
2,530 words (approx. 10.1 pages) |
15 sources |
APA | 2005
|
Published on: Jan 01, 2005
Paper Summary:
This paper examines the MADD (Mothers Against Drunk Driving) campaign against drunken driving. The paper studies the campaign within the context of Albert Bandura's self-efficacy theory, which address origins, makeup, objectives and methods of a group. The paper focuses on the campaign's success due to the emotional appeal of the group.Visitors who viewed this Essay also liked these:
Cite this paper
APA Citation:
M.A.D.D. (2012, April 01). Retrieved May 24, 2012, from http://www.academon.com/Essay-M-A-D-D/70474
MLA Citation:
"M.A.D.D." 01 April 2012. Web. 24 May. 2012. <http://www.academon.com/Essay-M-A-D-D/70474>
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