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Kareem Abdul-Jabbar vs. General Motors (GM)
Essay # 12107
Kareem Abdul-Jabbar vs. General Motors (GM)
Analyzes legal case in which GM used basketball star's former name (Lew Alcindor) in a TV commercial.
1,350 words (approx. 5.4 pages) |
11 sources |
1996
From the Paper:
"This paper will discuss the legal issues in the case, Kareem Abdul-Jabbar v. General Motors Corporation; Leo Burnett Company, Inc. The first part of the paper will briefly recount the facts in the case. The second part will look at the issues under Section 43 of the Lanham Act pertaining to "the use of any symbol or device which is likely to deceive consumers as to the association, sponsorship, or approval of goods or services by another person. The third part of the paper will discuss the issues under California's statutory and common law right of publicity.The Facts
During the 1993 NCAA men's basketball tournament, General ..."
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APA Citation:
Kareem Abdul-Jabbar vs. General Motors (GM) (2012, January 15). Retrieved February 13, 2012, from http://www.academon.com/Essay-Kareem-Abdul-Jabbar-vs-General-Motors-GM/12107
MLA Citation:
"Kareem Abdul-Jabbar vs. General Motors (GM)" 15 January 2012. Web. 13 Feb. 2012. <http://www.academon.com/Essay-Kareem-Abdul-Jabbar-vs-General-Motors-GM/12107>
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