This paper explores the opportunities and risks involved in introducing Web 2.0 technologies in the workplace.
Written in 2009; 1,773 words; 6 sources; MLA; $ 57.95
Paper Summary:
The paper relates that the exponential growth and adoption of Internet technologies in organizations continues to revolutionize how workgroups, teams, departments and divisions work with each other. The paper points out, however, that the speed and agility of communicating has also been problematic in terms of defining ethical guidelines. The paper then explains that a balance is needed between an organization's restrictive policies and the harnessing of these technologies for gaining greater productivity and stronger competitive advantage in the markets. Additionally, the paper highlights the need for a company to align its culture with ethical standards of conduct in the use of new technologies.
Outline:
Introduction
Harnessing the Rapid Change in Technology
Restrictive Polices versus Capturing Productivity
Conclusion
From the Paper:
"The promise of all forms of interactive communication including those defined as Web 2.0 and form the foundation of social networking have the potential to significantly increase productivity, yet these technologies are "open" in terms of who one can communicate with. Many employers restrict the use of company e-mail systems for personal use, as this opens up legal liabilities to them and also can significantly impact e-mail system performance. There's a balance what is needed between restrictive policies and the harnessing of these technologies for gaining greater productivity and stronger competitive advantage in the markets served, including the ability to attract and retain qualified prospects over time. This shift from restrictive policies or a lack of new technology to adoption is seen in the rapid growth of Instant Messaging in companies, and with that, the exponential growth of Twitter as a means of microblogging and interactive communication."
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