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Essay (General) # 28275 :: Internal Public Relations
Explains the importance of internal relations within an organization, using the example of the merger of HP and Compaq.
Written in 2002; 1,148 words; 5 sources; MLA; $ 39.95
Paper Summary:
Effective communication with the internal organizational public at all levels is the key to success of an organization. Communicating with the employees results in augmentation of confidence and productivity and the reduction of job insecurity and other related fears. The first part of this paper presents the issue of the merger of two giant companies, Hewlett Packard and Compaq and the dire need for the companies to make their internal communication effective. The second part of the paper discusses the impact of effective internal communication. The third part outlines the essentials for an expedient internal public relations action plan. The fourth and the last part conclude the research paper.
From the Paper:
"Hence from the above discussion, it is evident that effective communication with the internal public of an organization does not only play a vital role in determining the success of an organizational change but it also confirms its wellbeing. The employees at Hewlett Packard wanted assurance, job security and a sense of belongingness and being wanted by the company. In such changes, job security is always threatened and it is effective and prompt communication that breaks down all barriers and helps in pacifying the frightened and agitated work force. Hence, when the firm started explaining, assuring, in short. communicating effectively with their internal people, it not only received favorable response but also managed to keep the organizational peace alive and employee satisfaction in line."

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