A review of the Ford Motor company which since its beginning, has produced some 270 million cars, or enough to put every person in the U.S. behind the wheel of a Ford. The list of Ford's accomplishments is satisfactory. It is the world's largest truck maker and lags behind General Motors as the largest manufacturer in the world. This paper looks at Ford's merger strategy and current business outlook.
From the Paper:
"This automotive juggernaut got its start in 1908 when Henry Ford built his Model T on a moving assembly line that revolutionized both car making and manufacturing. In fact, by 1920 some 60% of all vehicles on the road were Fords. In 1922, Ford bought Lincoln, and in 1938, the company introduced the Mercury. However, by this time the company had lost market share to GM and Chrysler."
"Ford Motor Company" 15 January 2012. Web. 10 Feb. 2012. <http://www.academon.com/Essay-Ford-Motor-Company/27195>
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