E-Business Models

Paper Summary:

This paper assesses three different organizations' e-business models and explores their target audience, what is being offered to their buyers and consumers, their use of website features and the benefits of the site to the company and its visitors.
Outline
Business 2 Business (B2B)
Business to Consumer (B2C)
Consumer 2 Consumer (C2C)

From the Paper:

"Companies are beginning to use synchronized commerce to create competitive differentiation in the marketplace and improve their service. Nikon is considered by many to be the world leader in digital photography. Not long ago, it rolled out a line of advanced digital cameras and outsourced the line's worldwide distribution to UPS'
supply chain group. Nikon turned to UPS not only to help shorten its supply chain from Asia to the U.S. and Latin America, but to kit and configure their cameras to meet individual retailers' in-store requirements. All of this was an extraordinary step for Nikon, that traditionally managed its new product distribution in-house. "

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