Trade involving an element of reciprocity, from a management perspective. Includes a definition, forms, development and advantages and disadvantages.
Written in 1989; 3,600 words; 33 sources; $ 127.95
From the Paper:
Countertrade from a Management Perspective
Introduction
"The purpose of this research is to examine the use of countertrade procedures and arrangements in the conduct of multinational trade. Countertrade is "a generic term which refers to trade involving an element of reciprocity" (Economic Itelligence Unit [EIU], 1985, p. 7).
The use of countertrade procedures and arrangements is not restricted to multinational activity (Shipley & Neale, 1987, p. 1). Barter, which is the oldest and most elementary form of countertrade, has long been used in the conduct of domestic trade. In the 1980s, some of the more sophisticated forms of countertrade are also being incorporated in some domestic trade deals."
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